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Development of E-Commerce in the Czech Republic

Explore the growth of e-commerce in the Czech Republic, key players, consumer preferences, payment methods, logistics, and cross-border cooperation with China. Discover demands and challenges facing e-commerce in the region.

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Development of E-Commerce in the Czech Republic

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  1. Development of E-Commerce in the Czech Republic Barbora Kocourkova Embassy of the Czech Republic

  2. Contents SLIDE Czech Republic 3 Key players 4 Goods 5 Most common e-shops 6 Volume 7 Consumer preferences 8 Payment methods 9 Logistics 10 Czech e-commerce activities in China 11 Cross-Boarder E-commerce Cooperation 12 E-Commerce Cooperation Demands and Challenges 13

  3. Czech Republic

  4. Key players 557 mil EUR Electronics 346 mil. EUR White technology electronics sport goods toys 188 mil. EUR Electronics Parfums & cosmetics Electronics 111 mil. EUR 173 mil. EUR Computers electronics 76 mil. EUR

  5. Goods E-commerce in the CR Mobiles Tablets PCs 11% Mobiles 2% Car tires Parfumes

  6. Most common e-shops MOST COMMON E-SHOPS Clothing, accessories House & Garden Electronics Groceries Sports & Outdoor Baby products Parfumes & Comestics Car accessories Pharmacy & Health Pet supplies Others

  7. Volume +21% Total turnover Number of e-shops Share of e-commerce in total retail sales 3,8 bn EUR Number of e-shops 9,5% (12/2017 +11%) SIZE OF E-COMMERCE IN THE CZECH REPUBLIC AVERAGE ANNUAL AMOUNT SPENT 7 730 CZK / 297 EUR AVERAGE PRICE PER ORDER 1 432 CZK / 55 EUR

  8. Consumer preferences • MORE AND MORE POPULAR • ordering goods from e-shops and picking them up in stone shops • internet supermarkets with home delivery E-commerce in the CR E-shopsprefered by Brick-n-Mortarshopsprefered by • E-shops prefered by 31% • Electronics • Books • Sport equipment • Brick-n-Mortarshopsprefered by 40% • Food • Medicine • Drugstore

  9. Payment methods FAVOURITE TRANSACTIONS Cash on delivery Bank transfer Brick-n-Mortar e-shopbranch On-line cardpayments

  10. Logistics FAVOURITE LOGISTICS METHODS Czech post Personal pick-up Others

  11. Czech e-commerce activities in China Alibaba/Juhuasuan June 2015 ICBC Czech Mall June 2016 Suning Czech Pavilion May 2017

  12. Cross-border e-commerce cooperation We see potential andopportunities to expand the product offer into the Chinese market

  13. E-commerce cooperation demands and challenges • COMPETITION • How to make yourself visible from other competitors • RIGHT CHOICE • How to choose the right platform • LOGISTICS • Keeping products fresh

  14. Thank you for your attention CONTACT commerce_beijing@mzv.cz barbora_kocourkova@mzv.cz

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