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Clear Media Limited

Annual Results 2001. Clear Media Limited. Annual Results 2001. Agenda. Highlights Review of Financials Year 2002 Action Plan. Delivering Our Commitments. Strong Performance. YOY2001. Revenue +37% EBITDA +39% Net Profit +41% EPS +41%

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Clear Media Limited

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  1. Annual Results 2001 Clear Media Limited Annual Results 2001

  2. Agenda • Highlights • Review of Financials • Year 2002 Action Plan

  3. Delivering Our Commitments Strong Performance • YOY2001 Revenue +37% EBITDA +39% Net Profit +41% EPS +41% • Reduced Accounts Receivable Days • Sustained High EBITDA & Net Profit Margin

  4. Key Accomplishments - Bus Shelters • Built 2,240 panels… Acquired 1,262 panels • Expanded to 29-city network • Drive our leadership … Focus on package sales

  5. Key Growth Drivers - Bus Shelters

  6. 2001 Key Developments - Point-of-Sale • Signed Shanghai’s largest supermarket chain – Luen Hua 聯華 • Signed 21 shopping malls in Beijing, Shanghai, Guangzhou & Shenzhen

  7. Dynamic Market Forces • China’s advertising industry out-performs global market…grew faster than GDP • New Target Industries: Entertainment, Leisure, Finance… • Clear Media “pro-active” growth initiatives

  8. Review of Financials

  9. Income Statement Highlights 1EPS is calculated based on the assumption that 500,000,500 shares were deemed to have been in issue and issuable during the year ended 2001 and 2000

  10. Revenue By Product and By Location By Product By Location Billboards3% Point-of-Sale 1% Beijing 21% Others 41% Shenzhen 6% Bus Shelters- 96% Shanghai 19% Guangzhou 13%

  11. Revenue By Industry Sector

  12. Consistent Strong Margins

  13. Cost Breakdown

  14. Balance Sheet Highlights 1Net of pledged time deposits

  15. Cash Flow Data

  16. Accounts Receivable Analysis

  17. Year 2002 Action PlanAnd Progress

  18. Development and Action Plan • Conducted detailed survey on media resources available in the country • Pave the way for our future build and acquisition plan

  19. Development and Action Plan - Bus Shelter • Plan to build 2,000 12-sheet equivalent panels in around 20 cities in 2002 • Enhance our market share and improve our nation-wide network’s competitive power • Already built around 1,000 12-sheet equivalent panels in Q1 2002 Build Plan:

  20. Development and Action Plan - Bus Shelter Acquisition: • Plan to acquire around 2,000 12 sheet equivalent panels in 2002 • Initiate acquisitions in 3 key cities and other locations • Strengthen our sales force to better service our clients • Acquisitions at 3 – 5 times EBITDA

  21. Development and Action Plan - Point-of-Sale • Signed contract with about 200 supermarkets in Shanghai and installed 400 lightboxes • Plan to expand the number of supermarkets to around 400 to 600 stores in 2002

  22. Annual Results 2001 Clear Media Limited Annual Results 2001

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