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Welcome! We will be starting the training session shortly.

Welcome! We will be starting the training session shortly. If you are experiencing technical difficulties, please visit www.CandidateProject.org/help to read frequently asked webinar tech questions. . NOI O n Demand Norms About You. Introductions. Elections.neworganizing.com.

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Welcome! We will be starting the training session shortly.

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  1. Welcome!We will be starting the training session shortly. If you are experiencing technical difficulties, please visit www.CandidateProject.org/help to read frequently asked webinar tech questions.

  2. NOI On Demand Norms About You Introductions

  3. Elections.neworganizing.com FOLLOWING THE LAW

  4. www.afj.org FOLLOWING THE LAW

  5. On Message: All Day, Every Day Thursday, September 6, 2012 Presented byChris Cassidy - @citizencassidy

  6. CandidateProject.org/academy www.hustle.is

  7. ChrisCassidy

  8. OBJECTIVES: • Messaging: • What? • Why? • How to convey yours effectively?

  9. Live Tweeting is Encouraged! • Hashtag:#NOIonDemand • @hustleis || @CandidateProj

  10. What is this crazy thing called Messaging? • Staying 'On Message' AGENDA:

  11. TECHNICALDIFFICULTIES? Visit www.CandidateProject.org/help

  12. Messaging: Say What?

  13. Messaging: Say What?

  14. Messaging: Say What?

  15. Messaging: Say What?

  16. Messaging: Say What?

  17. Getin the Circle of Trust • The average newspaper quote is about 30 words long. The average TV quote is about 10 seconds. • No more than 3 points - stay focused and on message "I think it's time to shake things up: Time to support our schools, time to clean out City Hall, and time to bring jobs back to Anytown." 27 Words - 9 Seconds - 3 Points

  18. Staying 'On Message'

  19. Staying 'On Message'

  20. Staying 'On Message'

  21. Staying 'On Message'

  22. Art of the Pivot

  23. Questions?

  24. Public Speaking

  25. How Do We Communicate? Body languageTone of voiceWords 55% 38% 7%

  26. Posture

  27. Hands: How to Hold -- Three Spheres

  28. Hands: Where to Place – The Box Rule

  29. Voice: Slow and Low

  30. Public Speaking: Practice!

  31. Questions?

  32. @CandidateProj CandidateProject.org This training produced with: @hustleis Hustle.is

  33. Interdependent Leadership (aka the Snowflake Model) How can I support? https://act.neworganizing.com/donate/NOD_Donate_08-2012/ Interdependent Leadership

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