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Harvard Business Review. How Business Schools Lost Their Way. Presentation By: Czarina Agravante. By: Warren G Bennis and James O’Toole. What Business School Should Be About . . . Academic discipline Educate practitioners Create knowledge through research. What Changed ?.
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Harvard Business Review How Business Schools Lost Their Way Presentation By: Czarina Agravante By: Warren G Bennis and James O’Toole
What Business School Should Be About . . . • Academic discipline • Educate practitioners • Create knowledge through research
What Changed ? • Fail to impart useful skills • Fail to prepare leaders • Fail to install norms of ethical behavior • Switched objective to conduct scientific research • Question of judgment
What Affected the Change • Professors • Tenure • Adjunct • Scientific Research • Publications • What Gets Taught
Regaining Relevance • Business is not a scientific discipline but a profession • Four Key Elements • Accepted body of knowledge • System that certifies individuals have mastered the knowledge before practice • Commitment to public good • Enforceable code of ethics
Looking Ahead • Business schools have embraced scientific rigor • Forsaken other forms of knowledge • Unstoppable trend toward specialization • Most effective levers • Personnel policies related to recruitment, promotion, tenure ect. • Must create own standard of excellence