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Advocacy for Results. Advocacy for Results. In the fight against ________ ( put your issue here ), advocacy is essential. Advocacy for Results. By putting a face and voice on hunger effective advocacy can bring more resources into organization and create positive change. Advocacy Defined.
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Advocacy for Results • In the fight against ________(put your issue here), advocacy is essential
Advocacy for Results • By putting a face and voice on hunger effective advocacy can bring more resources into organization and create positive change.
Advocacy Defined • Raise awareness • Get people involved • Raise voice for issue • Engage on new personal level
Advocacy for… • Results • Engage • Structure • Understand • Love • Tally • Say Thanks!
Results • What is your issue? • What is your vision? • What difference are you trying to make?
We envision a time when everyone in our community will have access to enough nutritious food to maintain a healthy lifestyle
Results Strategic Plan • Send the message that will get the community to act
Results • Harvesters - Feeding Hope • Put a face on hunger • Enable people to make a difference
Results • Give Food • Give Money • Give Time • Give Voice Call to Action!
Engage • 28% of all Americans volunteer • 61 million people last year • Contribute on average 50 hours per worker Corporation for National & Community Service
Engage • Volunteers • Employees • Donors • Clients Where do you find Advocates?
Engage 15.5% 19.63% 4% 9% 17.84% 11.65% 15.4%
Engage WHY? • Expand base of support • Engage community in issue of hunger • Expand capacity of the organization
Engage How to Engage • Give them messages and stories • Give them something to do • Make simple request • Invite to Advocacy Day • Invite to City Council meeting • Ask to set up a display, do a talk • Encourage to call a legislator • Give a template to write a letter
Engage Prospects Advocates Champions Community commitment to hunger solutions
Engage • Become a resource for legislators • Elected officials rely on voice of constituents
Structure “Advocates (volunteers) are not free” Manage and Support Volunteers for Quality Results • Recruit & Train • Schedule & Organize • Supervise & Evaluate • Provide Supplies, Equipment & Materials • Communicate, communicate, communicate
Understand Motivation • Achievement • Influence • Affiliation
Love Passion for the Vision! We envision a time when everyone will have access to enough nutritious food to maintain a healthy lifestyle.
Love • Advocates share your vision!
Love People will stuff envelopes if they see the importance of it! Paula Pratt Community Outreach Director Harvesters – The Community Food Network
Tally Useful Statistics • Number of advocacy volunteers • Hours of service – talks, displays etc. • Types of volunteers • Sources of volunteers • Value of volunteer time • Accomplishments • Comparisons
Tally • Web hits • Direct mail donors • Attendees at events • Number of volunteers/hours • Non negative media • United Way designations • Community food drives Positive Community Perception Index
Say Thanks Define Recognition • To be aware of; • Acknowledgement and approval • Gratitude • To notice as in passing
Say Thanks • Hand written note • Know volunteer’s name • Social events - parties • Give title to group (Ambassadors) • Newsletter & greeting cards • Plaque • Useful gifts
Advocacy for… • Results • Engage • Structure • Understand • Love • Tally • Say Thanks!
Advocacy for Results! We make a living by what we get, but we make a life by what we give. Winston Churchill