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$10,000 PRO FOOTBALL PICK ‘EM CHALLENGE. Partner with 101.9 THE ROCK to connect your brand with the excitement of the Pro Football season and our $10,000 Challenge!. Proprietary & Confidential. PROMOTION OVERVIEW. How It Works
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$10,000 PRO FOOTBALL PICK ‘EM CHALLENGE • Partner with • 101.9 THE ROCK • to connect your brand with the excitement of the Pro Football season and our $10,000 Challenge! Proprietary & Confidential
PROMOTION OVERVIEW • How It Works • Each week, fans log in to make their picks for the winners in each of the Pro Football Game match-ups that week • Listener with the most points each week wins a prize (17 weeks) • (supplied by sponsor -- $20-25 value) • Listener with the most points at the end of the season wins the Grand Prize • (supplied by sponsor – min. $500 value) • If the Grand Prize winner also predicts eitherthe Halftime and/or the Final Score of the Big Game correctly, they win $1,000 Cash!Guessing BOTH correctly wins $10,000 Cash!! • (supplied by Townsquare Media) • Scoring: 1 Point – for each correct game picked each week • Tie-Breaker – Total cumulative score of the Monday Night game Proprietary & Confidential
PROMOTION OVERVIEW - LOGISTICS • Timing: • Pre-promo Period (2 weeks): Monday, 8/19/2013 – 9/4/2013 • 2013 Season (17 weeks): Thursday, 9/5/2013 – Sunday, 12/29/2013 • - Big Game: Sunday, 2/2/2014 • Fans can join the Challenge at any point during the entire season! • Features: • Leader Board and Standings Page: • Entrants can view their weekly results and season-long standings • Leader Board – Displays personal results and standings compared to all other fans • (weekly & season long) • VIP DJ Standings – Fans can compare their results to those of DJs or On-Air Personalities • Print Picks – Fans can print their picks each week • Share – Fans can share the Challenge with their friends Proprietary & Confidential
EXCLUSIVE TITLE SPONSORSHIP • Partner with 101.9 THE ROCK • to connect your brand with the excitement of the $10,000 Challenge • Exclusive Title Sponsorship • Your logo at the top of the contest – clickable to your website • Your business showcased as the exclusive provider of • Weekly Prizes and the Grand Prize • Contest promoted with your logo on every page on the site • Opportunity to send a coupon or offer to all contest entrants • 100% ownership of leaderboard ad on the contest • 100% ownership of right tile ad on the contest • Your logo on the printable picks sheet each week • 650 Branded on-air mentions promoting the contest • Total Investment: $3250 ($250/month Aug, $750/month Sep-Dec) Signature: ______________________ Date: _________ Proprietary & Confidential