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Psychology of Learning EXP4404. Chapter 4: Pavlovian Applications Dr. Steve. Topics Covered. Conditioned Phobias and Treatment Role of CC in:. Conditioned Phobias. Little Albert Experiments (Watson & Rayner, 1920) Conditioned Emotional Response. Treatment for Phobias .
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Psychology of LearningEXP4404 Chapter 4: Pavlovian Applications Dr. Steve
Topics Covered • Conditioned Phobias and Treatment • Role of CC in:
Conditioned Phobias • Little Albert Experiments (Watson & Rayner, 1920) • Conditioned Emotional Response
Treatment for Phobias • Counterconditioning(Mary Cover Jones, 1924) • Referred to by clinicians as Exposure Therapy
Treatment for Phobias • Systematic Desensitization (Wolpe, 1958)
Treatment for Phobias • Virtual Reality Exposure Therapy(Rothbaum et al., 1995)
Role of CC in Prejudice • Prejudice
Role of CC in Advertising • Advertising attempts to pair product with pleasant stimuli so that product will elicit positive emotional response
Role of CC in Paraphilias • Paraphilia • Aversion Therapy
Role of CC in Taste Aversions • Garcia Effect
Role of CC in Immune Function • Immune System functioning may be conditioned (suppressed or increased) just as any other reflex actions
Role of CC in Drug Overdose • CC may explain why non-fatal dose becomes fatal
Role of CC in Motion Sickness • A few nausea inducing motion experiences, may condition motion sickness at sight of stimulus