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Developing More Effective Evaluations. Colin William, ATM-G, CL. Why Do We Evaluate?. From “The Art of Effective Evaluation”: Motivation Recognize improvement Reinforce desire Facilitate learning Help in development of courage to speak. Why Do We Evaluate?.
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Developing More Effective Evaluations Colin William, ATM-G, CL
Why Do We Evaluate? • From “The Art of Effective Evaluation”: • Motivation • Recognize improvement • Reinforce desire • Facilitate learning • Help in development of courage to speak
Why Do We Evaluate? • The 4 P’s of effective behavior change • Practice • Praise • Point out • Prompt
Why Do We Evaluate? • The 4 P’s of effective behavior change • Practice • The speaker has to want to change, and thus has to practice what s/he is learning • The evaluator should talk to the speaker in advance to learn what s/he has been working on
Why Do We Evaluate? • The 4 P’s of effective behavior change • Praise • The evaluator should praise the development of the speaker • Pointing out strengths is constructive, and tells the speaker what s/he can build on • However, an evaluation should not whitewash • Reading previous evaluations will tell the evaluator about the speaker’s progress
Why Do We Evaluate? • The 4 P’s of effective behavior change • Point out • A speaker cannot improve unless the evaluator points out what s/he needs to do differently • Such points need to be made constructively and positively
Why Do We Evaluate? • The 4 P’s of effective behavior change • Prompt • The evaluator should not simply point out flaws, but prompt the speaker to change by offering constructive suggestions for future growth
What is a Good Evaluation? • From “The Art of Effective Evaluation”: • Show that you care • Suit your evaluation to the speaker • Learn the speaker's objectives • Listen actively • Personalize language
Constructive Language • From “The Art of Effective Evaluation”: • Avoid “you should”, “you failed to”, etc. • Use constructive language: • “I suggest…” • “Your next speech could have more impact if…” • “A technique I have found useful is…” • I like referring to “points to grow”
Things to Watch For • Focus on objectives, but don’t forget other aspects of the speaking experience • What you saw/heard/felt • Organization/transitions • Intro and conclusion • Gestures and movement • Type of language they used • Confidence and demeanor
Time to Practice • Table topics • One-minute evaluations • Evaluations of the evaluations
Time to Practice • Question 1:What’s the most important thing you ever learned from an evaluation you received?
Time to Practice • Question 2:What’s the most important thing you ever learned from an evaluation you have heard for (or given to) another speaker?
Time to Practice • Question 3:What do you think are the most important things to hear in an evaluation?
For More Information… • Check out the “Success/Communication Series” module on “The Art of Effective Evaluation” • Download an electronic copy of this presentation and the evaluation worksheet at tm.drcolin.net