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It’s All About the Story

It’s All About the Story. Journalism 350. It’s All About the Story. Take charge of the story Give it focused, selfish and obsessed attention You’re the expert – you know the story best Constantly think about it, step back and assess Who should I talk to now? What does it need?

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It’s All About the Story

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  1. It’s All About the Story Journalism 350

  2. It’s All About the Story • Take charge of the story • Give it focused, selfish and obsessed attention • You’re the expert – you know the story best • Constantly think about it, step back and assess • Who should I talk to now? • What does it need? • What’s missing? • How can I take charge?

  3. It’s All About the Story Selecting the right media

  4. Wide range of options • Text • Photos • Audio • Video • Graphics • Databases

  5. Text Provides depth, background Explains context, analyzes complex Provides immediacy online Allows for quick reaction from readers Uses hyperlinks for more info

  6. Examples of using text Provide background: FAQs, Bio box Analysis: What does the news mean? Pro/con: Allow for debate Summaries: Explains what a multimedia package is about

  7. Text is quick

  8. Twitter is text

  9. Report as stories develop

  10. What do photos do best?

  11. Photos Capture a moment in time Show something is happening Display emotion Tell truth without a filter

  12. What does audio add?

  13. Audio Captures emotion, inflection Captures tone Adds voice Provides context Voice of God – NPR

  14. Audio slideshows Goes beyond single moment Tells stories with beginning, middle and end Layered – combining photo, audio

  15. Slideshow examples Dooty Diva Rotus– by Jeff Zeleny

  16. What does video do best?

  17. Video Captures action, motion Lets subjects tell their own stories Portrays drama of a story Explains how things work, how to do something

  18. Video examples • Oscar the featherless bird- South Florida Sun Sentinel • Roping the Wind • ABC balloonist • Pig on a tramp

  19. Graphics • Explain complex information • Interpret numbers • Help readers visualize information • Music formats • Unemployment by county

  20. Databases Personalizes information Provides interactivity Keeps readers engaged Homicide in LA Parkersburg tornado

  21. Think about how to tell stories Multimedia storytelling

  22. Ask these questions Is your story dense with information? Does it require a lot of background? Does it have strong visuals? Does it have strong sound? Is there action? Does it have a lot of numbers? Would an interactive make it personal?

  23. More examples / resources Check my Delicious account Mindy McAdams cheat sheet for multimedia Knight Digital Center tutorial

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