United Suppliers, Inc. Eldora, IA

1. United Suppliers, Inc.Eldora, IA 800-782-5123 www.unitedsuppliers.com

2. In The Beginning • Established in 1963 • 30 Iowa Retailers join forces to create US as a supply source • Based in Eldora, IA • Mission Statement: To be the supplier of choice while increasing our owners capabilities and competitiveness.

3. Current Market Influence

4. United Suppliers Value Proposition Increasing Our Owners’ Capabilities and Competitiveness • Provide ownership and share of our profits • Increase our owners ability to source products competitively • Develop offers that differentiate our owners • Provide access to customized business solutions • Provide engaged and empowered employees

5. Ownership Model… • To become an Owner, you must be purchasing at least $250K, create value for your customers beyond a warehouse, and be board approved • Build equity as you buy from US • Build equity in each business unit separately • As your equity increases you get a higher percent of your annual dividend in cash (30-100%) • $0-50k=30%, $50-250k=75%, over $250k=100% • 2010 we initiated an equity cap at $500,000/business unit • 2011 we lowered the cap to $250,000/business unit • All equity earned through 1998 has been revolved • Due to lower equity cap, revolvement has been dis-continued • There is a 10 year redemption/payout process for those who elect to dis-continue ownership

6. Million Million Annual Sales Income (after tax) Before Dividend Million Million Dividend Returned to Owners Membership Equity

7. StepCash Dividends (annual rate)

8. Our Ownership Strategy • Maximize stewardship of our owners investment through a managed equity cap • Provide industry leading annual dividends • Encourage and earn, collaboration and commitment from ALL owners • Maintain representative board of directors made up of locally owned ag retail managers (9 board members)

9. Competitive product sourcing… • Keep our cost of doing business low • Provide industry leading operational efficiencies • Maintain a low overhead structure • Maintain a liquid balance sheet (little/no long-term debt) • Provide organized representation - Capitalize on market influence of loyal owners within our market footprint • Establish value creating partnerships with selected CP manufacturers/CN Producers who support our value proposition • Assist owners with access to supplier resources • Transparency - Provide multiple platforms to share timely market intelligence

10. Main Office – Eldora, IAExample of operational efficiency

11. Differentiated Solutions • Help our Owner gain influence with the farmers of tomorrow • Develop, negotiate and market unique positions that support the implementations of our owners strategies • Assist our owners with demand creation and the development of new market opportunities • Provide unique crop protection and crop nutrient products • Facilitate market enhancement groups

12. Customized Business Solutions • Operate a separate Business Resource business unit providing ag retail specific services in the following areas; • Employee development • Sales & marketing • Financial and accounting • Risk management • Provide business unit specific technical support relevant to the local needs of our owners • Agronomic expertise • Marketing support • Logistics

13. Our people advantage… • Each employee understands that our success is dependent on the success of our owners • We empower skilled employees to take action on the day-to-day delivery of our purpose • We are committed to developing and the promotion of current employees • We recruit the best employees available who align with desired skills and company culture

15. Questions you might want to ask yourself when making supplier decisions • What is my suppliers’ future growth strategies and how might that impact my business? • When my supplier makes a profit, who benefits? • What is my supplier doing to help me differentiate myself from the competition? • What resources does my supplier bring to the table to help me be more successful? • Is my supplier providing me market intelligence to help me make more informed purchasing decisions? • Is my supplier reliable and competitively priced?

16. Focus on what we do best… • We respect the roles of each player in the channel and are focused on being the best distributor we can be • Retail ownership is not a growth strategy • We will not sell to farmers • We have a desire to assist locally controlled retailers with business succession planning 2012 Croplife top 100 # of retail locations CPS – 707 Helena – 341 Wilbur-Ellis – 156 CHS – 286 J. R. Simplot - 90 Jimmy Sanders - 82

17. Crop Nutrient Business Unit • Ownership; Through the Alignment Series, we offer customized solutions allowing all owners to support US as the suppliers of choice while remaining the local market leader • OneMessage; We remain focused on providing transparent market information allowing owners to make informed purchasing decisions • Innovation; By offering customized marketing and sales training for “Value Added Products”, US strives to help our owners differentiate their product offering • Efficiencies; US offers access to a centralized dispatching center including barge, rail and truck shipments while remaining focused on the customer and individual needs

18. Crop Protection & Seed Business Unit • Operational Excellence; By modernizing our owner distribution network, US maximizes logistical effectiveness, realizes new cost efficiencies and ensures dependable service • Marketing Platform Focused on Demand Creations; The Link Series is designed to strengthen the independence of our owners through the development of customized market expansion strategies • Integrated Post Patent Arm; Direct Ag Source LLC delivers quality products, unique concepts and reliable solutions for post-patent market defense • Seed Approach Based on Strategy Development and Implementation; US consults owners on customized strategies designed to help them earn the entire acre through the seed marketing process • Market Intelligence; US disseminates pertinent market intelligence at an accelerated pace.