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Socioeconomic Impact of Tourism Centres in the Northern Finland

Socioeconomic Impact of Tourism Centres in the Northern Finland. Kari Aalto, Manager of International Affairs Council of Oulu Region. Kari Aalto, Council of Oulu Region. General information - Northern Finland. • Population density 4,4 / km2 • Lapland 2/km2

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Socioeconomic Impact of Tourism Centres in the Northern Finland

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  1. Socioeconomic Impact of Tourism Centres in the Northern Finland Kari Aalto, Manager of International Affairs Council of Oulu Region

  2. Kari Aalto, Council of Oulu Region General information - Northern Finland • Population density 4,4 / km2 • Lapland 2/km2 • Oulu Region (Obj. 1 areas) 3,85/km2 • EU average 121/km2 • Population 557 317 • Lapland 189 288 • Oulu Region 368 029 • Total area ~136 000 km2 • Lapland 98 937 km2 • Oulu Region 37 121 km2

  3. Kari Aalto, Council of Oulu Region Tourist Centres in Lapland

  4. Kari Aalto, Council of Oulu Region CASE LEVI AND RUKA KITTILÄ (municipality) • ~6 000 inhabitants • Supply of labour 2 194 persons • Employment 2 139 LEVI (tourist centre) • 15 000 beds • Used capacity 55,4% KUUSAMO (municipality) • ~18 000 inhabitants • Supply of labour 6 241 persons • Employment 6 061 RUKA (tourist centre) • 36 000 beds (16 000 in Ruka) • Used capacity 44,6% Data Pekka Kauppila Unversity of Oulu

  5. Kari Aalto, Council of Oulu Region CASE LEVI AND RUKA 2 LEVI • Jobs 1990-1999 • Levi (tourist centre) +120% • Kittilä (the whole municipality) – 17% • Jobs at private companies 1993-2001 • Levi + 197% • Kittilä +88% RUKA • Jobs 1990-1999 • Ruka (tourist Centre) +30% • Kuusamo (the whole municipality) –13% • Jobs at private companies 1993-2001 • Ruka +195% • Kuusamo +66% Data Pekka Kauppila Unversity of Oulu

  6. Kari Aalto, Council of Oulu Region TOURISM FIGURES LAPLAND • ~ 1,6 million travellers • Tourism income 324 million € • 25 809 holiday apartments / cottages KUUSAMO • ~ 1 million travellers • Tourism income 71 million € • 6 000 holiday apartments / cottages

  7. Kari Aalto, Council of Oulu Region Mines, ores and significant occurrences in Lapland

  8. Kari Aalto, Council of Oulu Region Big Industries in the North Calotte

  9. Kari Aalto, Council of Oulu Region Kuusamo ICT Program • Five Point Program • Develop ICT • Utilize ICT in Business • ICT infrastructure • Involvement of Interest Groups • Improve ICT Image • Results • 250 eLearning students • 250 new jobs in ICT • 15% out of employed found new jobs • Competitive advantage from ICT infra • ICT linked with tourism • National and International recognition

  10. Kari Aalto, Council of Oulu Region SOCIOECONOMICAL IMPACTS OF TOURISM CENTRES’ DEVELOPMENT (including EU funding) • Population increased, though centralized • Population structure more favourable • Gender structure healthier • Age structure healthier • Workforce increased • Source of livelihood mainly from service sector • Economical balance of resources good • Employment rate increased • Unemployment rate decreased • Workplaces in private business increased

  11. Kari Aalto, Council of Oulu Region SOCIOECONOMICAL IMPACTS OF TOURISM CENTRES 2 • Service level in municipalities higher •Infrastructure better • Better roads • Better flight connections • Accessibility and connectivity higher • Better image • More tax incomes • More comfortable residential environment • Natural and cultural environment in balance

  12. Thank You !

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