IMI Sponsorship Annual Dinner 2010 – 2011

1. IMI Sponsorship Annual Dinner 2010 – 2011

2. Purpose and objectives The IMI is the professional association for the automotive retail sector • Established in 1920 • Patron - HRH Prince Michael of Kent • Over 19,000 members • 2010 Annual Dinner was attended by c. 400 industry professionals • Key products and services include Motor Industry Magazine (10 editions p/a) • Governing body for Automotive Technician Accreditation (ATA) & Automotive Management Accreditation (AMA) • Autocity – careers information and advice website for individuals, employers, careers advisors etc • Skillmiles - a reward and recognition scheme for employers • Skillauto – skills competitions to find the best of the best in our sector • Headlight - a schools programme to encourage young people to join our industry • 4 Nation activity - a team of National Managers who liaise with motor industry bodies and employers

3. Exclusive Platinum package - £25k To include Pre-event: • Prominent position on the IMI Annual Dinner 2011 website (home page - 56,000 unique views Jan-Jun 2010) • x2 full page print ads in Motor Industry Magazine (circ 20,367) (rate card value £2950 x2 = £5900) • Sponsors logo on the booking form • Sponsors logo on the menu card • Sponsors logo on the invitation • Sponsors logo on all Annual Dinner advertisements in Motor Industry Magazine • 2000 Skillmiles credited to sponsor account At event: • 1x table at the Annual Dinner (12 guests) - table will carry signage to include “supported by” and the sponsors logo • Promotional banner in the foyer on arrival • Sponsors logo to appear as part of the staging at the dinner • Sponsors logo on the wallpaper during video interviews and presentation photographs • Manned stand space (3x3msq) in the pre-dinner drinks reception • Allocated seating for a Senior Executive from sponsoring company on an IMI hosted VIP table • Allocated IMI manager to provide guest introductions and use of the photographer for photos • Verbal acknowledgement for the platinum sponsor only at prize giving

4. Exclusive Platinum package £25k cont. Post event: • Prominent presence on the IMI Annual Dinner 2011 video, plus a personalised version of the video featuring an introduction by the sponsor. This can be reused by the sponsor for their own promotional activity. • The film will appear on the IMI homepage for 2 weeks and remain on the site, available in perpetuity in the IMI video archive • Post event photos which will appear in the gallery online and in Motor Industry Magazine • Sponsored link on one edition of each of the IMI e - newsletter series: Torque – employer monthly newsletter (circ – 12,000) Drive Forward – training provider monthly newsletter (circ – 1200) IMI Member Newsletter (circ 10,000) • Membership to the IMI (x5) - subject to verification of current competency

5. Exclusive Gold package - £15k To include: Pre-event: • Presence on the IMI Annual Dinner 2011 website (home page - 56,000 unique views Jan-Jun 2010) • Sponsors logo on the booking form • Sponsors logo on the menu card • Sponsors logo on the invitation • Sponsors logo on all Annual Dinner advertisements in Motor Industry Magazine • 1 full page print ads in Motor Industry Magazine (circ 20,367) (rate card value £2950) • 1500 Skillmiles credited to sponsor account At event: • Manned stand space (3x3msq) at the pre-dinner drinks reception • X 5 guest tickets at event • Sponsors logo on the wallpaper during video interviews and presentation photographs • Allocated IMI Manager to provide guest introductions and use of the photographer for photos Post event: • Post event photos which will appear in the gallery online and in Motor Industry Magazine • Sponsored link on one edition of each of the IMI e - newsletter series: Torque – employer monthly newsletter (circ – 12,000) Drive Forward – training provider monthly newsletter (circ – 1200) IMI Member Newsletter (circ 10,000) • Membership to the IMI (x2) - subject to verification of current competency

6. Silver package - £10k To include Pre-event: • Presence on the IMI Annual Dinner 2011 website (home page - 56,000 unique views Jan-Jun 2010) • Sponsors logo on the booking form • Sponsors logo on the menu card • Sponsors logo on the invitation • Sponsors logo on all Annual Dinner advertisements in Motor Industry Magazine • 1 half page print advertisement in Motor Industry Magazine (circ 20,367) (rate card value £1500) • 1000 Skillmiles credited to sponsor account At event: • Manned stand space (3x3msq.) at the pre-dinner drinks reception • X2 guest tickets at event • Sponsors logo on the wallpaper during video interviews and presentation photographs • Allocated IMI manager to provide guest introductions and use of the photographer for photos Post event: • Post event photos which will appear in the gallery online and in Motor Industry Magazine • Sponsored link on one edition in any of the following IMI e - newsletter series: Torque – employer monthly newsletter (circ – 12,000) Drive Forward – training provider monthly newsletter (circ – 1200) IMI Member Newsletter (circ 10,000) • Membership to the IMI (x1) - subject to verification of current competency

7. For further information Please contact: John Sillars johns@motor.org.uk 07936 695066 01992 511521 www.motor.org.uk