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Ownership and memory: the ‘ Me ’ is in Remembering, not in Knowing. Mirjam van den Bos University of Aberdeen 2 nd September 2009. Self-reference effect. Memory advantage for information that has been encoded with reference to the self How can it be explained:
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Ownership and memory: the ‘Me’ is in Remembering, not in Knowing Mirjam van den BosUniversity of Aberdeen2nd September 2009
Self-reference effect • Memory advantage for information that has been encoded with reference to the self • How can it be explained: • - self as superordinate schema (Rogers, Kuiper, & Kirker, 1977) - ‘any well-differentiated person will do’ (Bower & Gilligan, 1979) - level of processing effect (Ferguson, Rule, & Carlson, 1983) - organization & elaboration (Klein & Kihlstrom, 1986; Klein & Loftus, 1988; Symons & Johnson, 1997 )
Conway and Dewhurst (1995) ‘self-relevant information is important and needs to be available for recollective experience’ ‘self-schemas enable integration with episodic memory’ Distinction between Remembering and Knowing (Tulving, 1985) Remembering and Knowing
(Conway & Dewhurst, 1995) • Participants judge adjectives (self, other, valence) • Remember-Know paradigm • Self-Reference Recollection Effect (SRRE) Conway, Dewhurst, Pearson, & Sapute (2001)
Activation of self-concept in a less explicit way • Association between Self and owned objects (Belk, 1988; Beggan, 1991) • Beggan (1992): owned objects more favourable • Shopping paradigm(Cunningham, Turk, Macdonald, & Macrae, 2008) • What does it tell us? What does it NOT tell us?
Current experiment • Stimuli: 150 images: - 50 self-owned targets - 50 other-owned targets - 50 distractors at test • Single-factor (Ownership) within-subjects design
Test: 2-step RKG • 1: ‘yes’ or ‘no’ • 2: Remember (specific memory, with details) Know (strong feeling of familiarity) Guess
Prediction: ownership effect in recognition accompanied by recollective experience(similar to SRRE)
Results Ownership: F(1,27) = 6.389, p = .018
(Results) Ownership x Response Type F(1,27) = 11.422, p = .002 Remember: F(1,27) = 10.444, p = .003 Know: F(1,27) = 2.444, p = .130
Discussion • How do the present data relate to Conway and Dewhurst’s SRRE? • How about other studies that only examined ‘overall’ data?
(Discussion) • Spontaneous elaboration • Arousal? • Ecological function?
References Beggan, J. K. (1991). Using what you own to get what you need: The role of possessions in satisfying control motivation. [Special Issue]. Journal of Social Behavior and Personality, 6, 129-146. Beggan, J. K. (1992). On the social nature of nonsocial perception: The mere ownership effect. Journal of Personality and Social Psychology, 62, 229-237. Belk, R. W. (1988). Possessions and the extended self. Journal of Consumer Research, 15, 139-168. Bower, G. H., & Gilligan, S. G. (1979). Remembering information related to one's self. Journal of Research in Personality, 13, 420-432. Conway, M. A.,& Dewhurst, S. A. (1995). The self and recollective experience. Applied Cognitive Psychology, 9, 1-19. Conway, M. A., Dewhurst, S. A., Pearson, N., & Sapute, A. (2001). The self and recollection reconsidered: How a ‘failure to replicate’ failed and why trace strength accounts of recollection are untenable. Applied Cognitive Psychology, 15, 673-686.
(references) Cunningham, S. J., Turk, D. J., MacDonald, L. M., & Macrae, C. N. (2008). Yours or Mine? Ownership and memory. Consciousness and Cognition, 17, 312–318. Ferguson, T. J,, Rule, G. R., & Carlson, D. ( 1983 ). Memory for personally relevant information. Journal of Personality and Social Psychology, 44, 251-261. Klein, S. B., & Kihlstrom, J. E (1986). Elaboration, organization, and the self-reference effect in memory. Journal of Experimental Psychology: General 115, 26-38. Klein, S. B., & Loftus, J. (1988). The nature of self-referent encoding: The contribution of elaborative and organizational processes. Journalof Personality and Social Psychology, 55, 5-11. Rogers, T. B., Kuiper, N.A., & Kirker, W.S. (1977). Self-reference and the encoding of personal information. Journal of Personality and Social Psychology, 35, 677-688. Symons, C. S., & Johnson, B. T. (1997). The self-reference effect in memory: A meta- analysis. Psychological Bulletin, 121, 371–394. Tulving, E. (1985). Memory and consciousness. Canadian Psychology, 25, 1-12.
Ownership Self Other Overall HTR X SD .781 .209 .746 .192 Remember HTR X SD .561 .221 .479 .235 Know HTR X SD .178 .128 .218 .178 Guess HTR X SD .042 .066 .050 .060 Raw data Means and Standard Deviations of Overall Recognition, Remember HitRate (HTR) and Know HTR, by Ownership Conditions.
False-Alarm Rates Remember Know Guess X SD .009 .018 .042 .064 .026 .040 (Raw data) Means and Standard Deviations of Remember, Know and Guess False-Alarm Rates.