1 / 6

Tourism Initiatives in Rural Areas

Tourism Initiatives in Rural Areas. Jason W. Jaggi Community Rural Area Planning Seminar Professor J.W. Keller December 11, 1998. Rural Tourism. Trends Tourism Amenities Cultural, Historical, Recreational, Retail, Ag-tourism Benefits vs. Pitfalls Three examples used.

brody-sanchez
Download Presentation

Tourism Initiatives in Rural Areas

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Tourism Initiatives in Rural Areas Jason W. Jaggi Community Rural Area Planning Seminar Professor J.W. Keller December 11, 1998

  2. Rural Tourism • Trends • Tourism Amenities • Cultural, Historical, Recreational, Retail, Ag-tourism • Benefits vs. Pitfalls • Three examples used

  3. Example 1: Walnut, IA • Small rural community located in SW Iowa • Formed a committee to examine tourism in the community • Focused on antiques and collectibles • Marketed amenities

  4. Example 2: Lancaster Co., Penn • Urbanizing county still wanting to preserve the agricultural/rural qualities • Focused on Heritage Tourism • Developed a plan to make Lancaster Co. a heritage tourism destination • This was accomplished through sustainable development policies, land use controls, and est. strict guidelines on what is a heritage site

  5. Example 3: Alma, Kan. • Community is in the very beginning stages of developing a tourism program • K-State students developed a marketing plan for tourism • Amenities include arch., Alma Cheese, and scenic highway. • Community is looking to capitalize on these amenities

  6. Conclusion • In each case the communities had strong leadership and the desire to capture the economic benefits of tourism • Capitalized on existing amenities • Promotion and marketing efforts were successful in getting the word out

More Related