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MEEC

HT-MGT 397G (replaces 331 & 333) Meeting, Convention & Event Management Dr. Chris Roberts. MEEC. Chapter One Introduction to the Meetings, Expositions, Events and Conventions Industry. What is a Meeting?.

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MEEC

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  1. HT-MGT 397G (replaces 331 & 333) Meeting, Convention & Event Management Dr. Chris Roberts MEEC Chapter One Introduction to the Meetings, Expositions, Events and Conventions Industry

  2. What is a Meeting? • A gathering for business, educational or social purposes. Associations often use the term to refer to a combination of educational sessions and exhibits. This can include seminars, forums, symposiums, conference, workshops, clinics, etc. Source: Convention Industry Council (2001, December 21). Preliminary Report of the APEX Terminology Panel. Retrieved from Convention Industry Council, Accepted Practices Exchange, Web site:http://www.conventionindustry.org/apex/Panels/Terminology_Prelim_Report.htm

  3. Industry Terminology & Practice • Incentive Travel • Incentive Event, Incentive Meeting, Incentive Travel Company • Convention • Seminar • Workshops • Working Session, Breakout Sessions, Clinic • Congress • Symposium, Forum • Expositions • Exhibition, Trade Fair, Trade Show

  4. Industry Terminology & Practice • Conference • Meeting • Domestic Meeting, National Meeting • Retreat • Assembly • Class • Institute • Lecture • Panel

  5. Lodging Food Beverage Transportation Attractions Entertainment Shopping Organizational Structure Seven Major Divisions

  6. Industry History • 1895 – Detroit businessmen form first CVB • 1910 – predecessor to the American Hotel and Lodging Association is founded • 1916 – predecessor to the American Society of Association Executives is founded • Post World War II travel and meetings expand. Hotels build and expand state of the art meeting facilities • 1949 – Convention Industry Council formed

  7. Industry History • 1957 – Professional Convention Management Association (PCMA) founded • 1960s – The Conrad Hilton Hotel in Chicago establishes first convention service manager position • 1972 – Meetings Professional International (MPI) is founded • 1976 – first academic meeting planning program established at Metropolitan State College in Denver • 1985 – Certified Meeting Professional (CMP) program established

  8. Industry History • 1989 – US Department of Labor adds job title of Meeting and Convention Planner to National Code Directory • 2000 – US Bureau of Labor Statistics adds Meeting and Convention Planners (13-1121) category to Standard Occupational Classification

  9. Economic Impact Meetings 1997 1999 2001 Corporate 783,900 835,700 844,100 Association 189,500 174,200 177,700 Conventions 11,300 11,600 11,800 Total 984,700 1,021,500 1,033,600 Source: Meetings & Conventions Magazine, Meeting Market Report

  10. Economic Impact Attendance 1997 1999 2001 Corporate 49,900,000 51,000,000 51,500,000 Association 17,900,000 15,600,000 15,900,000 Conventions 11,700,000 12,300,000 12,500,000 total 79,500,000 78,900,000 79,900,000 Source: Meetings & Conventions Magazine, Meeting Market Report

  11. Economic Impact Expenditures (in the Billions) 1997 1999 2001 Corporate $10.8 $10.2 $10.3 Association $14.3 $13.7 $13.9 Conventions $16.7 $16.3 $16.6 total $41.8 $40.2 $40.8 Source: Meetings & Conventions Magazine, Meeting Market Report

  12. Economic Impact • 2001 Trade Shows • $20.5 billion – direct spending • $3.6 billion - spent by exhibitors • 4,983 events at convention centers • 1,070 events at conference center • 4,870 events at a hotel • 2,262 events not classified Source: Trade Show Exhibitors Association

  13. Why Have Meetings? • Meet face-to-face • Meet with and learn from peers • Verbal and non-verbal communication

  14. Why Have Meetings? Build “Communities of Practice” • Strengthen skills • Impact change • Observe accomplishments • Renew acquaintances • Learn new products / services

  15. Event Planner Meeting Planner Wedding Planner Hotel Sales Restaurant Sales Entertainment Venue Sales Destination Management Hotels Convention Centers Exposition Services Contractors Convention & Visitors Bureaus Employment

  16. What Planners Do • Logistics • More than counting coffee cups • Strategic • Support the work towards an organization’s bottom line • Anticipate change

  17. What Planners Do • Types • Association • Corporate • Independent

  18. What Planners Do • Overview of Site Selection • Transportation Arrangements • Function Rooms • Guest Rooms • Exhibits • Food & Beverage • Negotiating & Legal Considerations • Speaker Arrangements • Marketing • On-Site Management

  19. Review • What is a Meeting? • Terminology • Organizational Structure • History • Economic Impact • Why Have a Meeting? • Employment • What Planners Do

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