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MEDIA LITERACY SUMMIT 28 th – 29 th March 2009 Alfred Nzo District

MEDIA LITERACY SUMMIT 28 th – 29 th March 2009 Alfred Nzo District. Section 3 (v) of the MDDA Act requires the Agency to support initiatives which promote literacy and a culture of reading.

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MEDIA LITERACY SUMMIT 28 th – 29 th March 2009 Alfred Nzo District

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  1. MEDIA LITERACY SUMMIT 28th – 29th March 2009 Alfred Nzo District

  2. Section 3 (v) of the MDDA Act requires the Agency to support initiatives which promote literacy and a culture of reading. • The long term goal for MDDA and its partners is to see the Media Literacy and Culture of Reading Programme included in the school curriculum and schools producing their own media products. The importance of media literacy

  3. Research into underserved communities: University of Stellenbosch • The Fifth World Summit on Children and Media • Zizise Educational Trust and Maputaland Community Radio • Institute for the Advancement of Journalism’s Kids Radio Project • Bush Radio’s CREW Project • Dancing Pencils: Writing and Poetry Journal and workshops MDDA’s WORK TO DATE

  4. Equal in the eyes of the media: Research into visibility and access to the media by underserved groups • Research conducted by the University of Stellenbosh • Main research finding • “this study reveals that there are significant gaps in terms of the representation of women, children, the elderly and people with disabilities in the media. Research shows that despite the transformation of the South African media, these groups are still under-represented and under-served, both in terms of their own participation, and in terms of the coverage they are granted” Equal in the eyes of the media

  5. Bush Radio in the Western Cape (Cape Metro) • Childrens’ Radio Education Workshop (CREW) • Involves children between the ages of 6 – 18 • Children are taught to research, present, produce and engineer for their own childrens programmes on air. Childrens’ radio education workshop

  6. Partnership between Maputaland Community Radio and Zisize Educational Trust • Involves primary school children in Northern Kwa-Zulu Natal • Produces Zulu and English radio programmes about their lives as children growing up in a time of AIDS AbaqophibasOkhayeniabaqinileChildrens’ radio project

  7. Pictures from Zisize / Maputaland CR

  8. MDDA Community Media Print

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