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Rotary needs a strong public image. Christina Bredin RC Västerås-Rudbeckius, D 2340 Rotary Public Image Coordinator zone 15. What is image?. What is PR?. Effective PR always starts at home. Elevator speech. What is Rotary How does Rotary add value
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Rotary needs a strong public image Christina Bredin RC Västerås-Rudbeckius, D 2340 Rotary Public Image Coordinator zone 15
What is image?
What is PR?
Effective PR always starts at home
Elevator speech • What is Rotary • How does Rotary add value • What makes Rotary better or different from other organizations
What is the best PR for Rotary?
Dates to remember February 23 October 24 12
A website that appeals to non-Rotarians Add your Rotary assignements to your LinkedIn profile Share stories through Facebook, Twitter, etc. Social Media
A good start • PR strategy for yourdistrict/club • PR plan for social media • Rotary stories – findthem, writethem, publishthem • Appoint web editor
For external marketing Districts must match at least one-third of amount requested More grant information available at www.rotary.org/prgrants PI Grants
Good projects GoodPR Good members
When people understand what Rotary does then they will choose to join us.