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ELECTRONIC COMMERCE

ELECTRONIC COMMERCE. Session 6 15:00 - 15:30 Dr. Deepak B Phatak IIT Bombay. OVERVIEW. Dimensions Of E-Commerce Major Issues Underlying Technologies Notions Of Security SMARS Project at IIT. COMMERCE. Commerce

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ELECTRONIC COMMERCE

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  1. ELECTRONIC COMMERCE Session 6 15:00 - 15:30 Dr. Deepak B Phatak IIT Bombay

  2. OVERVIEW • Dimensions Of E-Commerce • Major Issues • Underlying Technologies • Notions Of Security • SMARS Project at IIT Electronic Commerce

  3. COMMERCE • Commerce • Activities Involved In Exchange of Goods / Services On a Large Scale • Business • Carrying Out Commercial Activities Profitably Electronic Commerce

  4. COMMERCE • Contracting Parties • Buyer And Seller • Intermediaries • Other Participants Facilitating Commercial Transactions • Direct (Distributors, Retailers) • Indirect (Banks, Regulators) Electronic Commerce

  5. COMMERCE • Money Is A Valued Medium To Facilitate Transactions • Attributes Of Money • Wide acceptability • Security, Anonymity • Portability, Divisibility • Durability, Interoperability Electronic Commerce

  6. COMMERCIAL ACTIVITIES • Advertising, Marketing • Contracting Business Deals • Order Processing • Payment Systems • Instruments (Cheques, LoC) • Supply Chain Management Electronic Commerce

  7. DIMENSIONS OF ELECTRONIC COMMERCE • E-Commerce • Use Of Electronic Networked Information Systems To Carry Out Commercial Activities • Started with EDI Electronic Commerce

  8. DIMENSIONS OF ELECTRONIC COMMERCE • Facilitated By Internet Technologies • Current Focus on World Wide Web (WWW) • Communication Channel Between Buyer And Seller Electronic Commerce

  9. DIMENSIONS OF ELECTRONIC COMMERCE • Intra Business • Business To Business • Business To Individual • Individual To Individual Electronic Commerce

  10. ECOMMERCE FRAMEWORK ECOMMERCE APPLICATIONS Common Business Services Messaging & Info Distribution Multimedia Content & Network Publishing Network Policy, Legal, Privacy Issues Technical Standards For Documents Security Network Protocols Electronic Commerce

  11. ECOMMERCE FRAMEWORK Applications Video On Demand Remote Banking Marketing, Advertisement Home Shopping Supply Chain Management Electronic Commerce

  12. ECOMMERCE FRAMEWORK Business Service Infrastructure Security Authentication Electronic Payment Directories And Catalogues Electronic Commerce

  13. ECOMMERCE FRAMEWORK Messaging & Information Distribution Infrastructure EDI E Mail Hyper Text Transfer Protocol Secure Protocols Electronic Commerce

  14. ECOMMERCE FRAMEWORK Content Infrastructure HTML, CGI Scripts, Perl XML WWW, Java Site Hosting And Management Electronic Commerce

  15. ECOMMERCE FRAMEWORK Network Infrastructure Telecom Wireless (Microwave, VSAT) Cable TV Internet, Intranets Electronic Commerce

  16. ECOMMERCE FRAMEWORK Standardisation Proposal For OO Framework ECO System, CBL Layer of Middle ware OO Development Environment Application “Agents” Electronic Commerce

  17. Social vs.Technological acceptance ECommerce Wave Is Just Beginning……... Electronic Commerce

  18. Brand development Directselling Customerservice Online bill payment, investment services, banking, and soft goods Employee self-service purchasing from suppliers Establish “direct” process linking with trading partners E-Commerce Scenarios Direct marketing, selling, and services Financial and information services Corporate purchasing Value chain Electronic Commerce

  19. E-Commerce For Everyone Web sites that deliver results Employee self-service Value chain Effective sites for small business Better online shopping Electronic Commerce

  20. Web Life Style:Still Early Size Online today 50 million vehicles $700 billion car sales Automotive > 4% 200 million tickets $180 billion on travel Travel < 1% $189 billion in advertising Advertising < 1% Real estate Banking 4.2 million homes $728 billion in loans < 1% < 1% 2 Trillion Retail Electronic Commerce

  21. Consumer Orders for personal and household goods Source: Inetco Research ($Billion) • 50% by Credit Card • Excludes Stock trades Electronic Commerce

  22. U.S. Internet B2B revenues ($Billion) Source: Forrester Research Electronic Commerce

  23. BUSINESS-TO-BUSINESS - • Extend Electronic Data Interchange (EDI) to the Internet • Apply EDI features to new application environments • Inter-operate with existing, new, and future information interchange systems • Support new standards and associations Electronic Commerce

  24. BUSINESS-TO-BUSINESS ------------------------------------ • Conduct Transactions Cost-effectively • Scale Economies for Suppliers and Buyers • Integrate With Legacy Systems • Full-featured Apps Enable More Than Just Transactions Electronic Commerce

  25. Trading Partner (CIP) Map Internet Initialize Sign Trading Partner (Hosted CIP --Browser) Encrypt Pre transport audit Transport Post transport audit Trading Partner (EDI Gateway) Decrypt VAN Initialize Verify signature Trading Partner (EDI Gateway) Receipt generate Map Pre app audit App integration Audit Interoperation via XML:Commerce Interchange Pipeline Commerce Interchange Platforms Electronic Commerce

  26. Interoperation via XML: • Business to Business data interchange • Transport and format independent • XML/XSL for mapping Electronic Commerce

  27. Transact Engage Analyze E Commerce Requirements Create cost-effective commerce sites and applications, with targeted online advertising and marketing, and personalizedpromotions Conduct business online with secure and scaleable order processing and integration with existing systems. Engage Transact Analyze Understand customer and partner purchases and usage to improve online business Electronic Commerce

  28. MAJOR ISSUES • Business Transaction • Authentication • Secure Transmission • Non Repudiation • Automatic Response (At least At One End) Electronic Commerce

  29. UNDERLYING TECHNOLOGIES • Work Stations, Servers • Multimedia PC, Application, Web, OLTP, IVR, Data Warehouse • Internet • Secure Protocols (SSL), XML, JAVA • Intranets Electronic Commerce

  30. REGULATORY ISSUES • Internet Regulations • Practically None • Banking Regulations • Overwhelming • Compliance Monitoring Electronic Commerce

  31. SMART CARDS AT IIT • SMArt Rupee System • Launched In December 1998 • ~1000 Cards, 25 Merchants • ~Rs. 1.5 Crore Outlay • Interface Standards For India Electronic Commerce

  32. SMART CARDS AT IIT • Loading Station To Card • Card To PoS Terminal • Terminal To Host • Host To Settlement System Electronic Commerce

  33. PLANS • Recommend Indian Standards To RBI • Based On EMV, DES3 Security • Time Frame: May-June 1999 • Continue Pilots For New Applications • R&D For Future Applications • Home Banking (Telephones, Terminals) • Reservation, Ticketing • Multi-Application Framework Electronic Commerce

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