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SONY ERICSSON FOYER PROMOTION

SONY ERICSSON FOYER PROMOTION. DCM.CO.UK. THE CAMPAIGN. Sony Ericsson used the cinema environment in a number of eye-catching and engaging ways to promote their new model – The C902 – featured in the new Bond movie, The Quantum of Solace. THE FOYER PROMOTION.

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SONY ERICSSON FOYER PROMOTION

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  1. SONY ERICSSON FOYER PROMOTION DCM.CO.UK

  2. THE CAMPAIGN Sony Ericsson used the cinema environment in a number of eye-catching and engaging ways to promote their new model – The C902 – featured in the new Bond movie, The Quantum of Solace

  3. THE FOYER PROMOTION Sony Ericsson ran foyer promotions at 58 cinemas nationwide to coincide with the release of the C902 from Friday 31st October through to and including Thursday 6th November 2008 The foyer promotion included: 2 x Standees 2 x Counter cards 500 x Leaflets 1 x Quad Poster

  4. THE FOYER DEMONSTRATION Sony Ericsson demo-ed at 11 sites over 12 weekends in November (24 sessions) to also coincide with the release of their new phone, the C902 The demos included: PS3 unit 4 x branded promo staff 10pp info leaflets 2pp competition leaflets UV readers (small handhold devices) 4 x C905 + C902 handsets

  5. THANK YOU DCM.CO.UK

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