Chapéu de Palha Mulher "a quiet revolution ” Presentation Cristina Maria Buarque

1. Chapéu de PalhaMulher "a quietrevolution” Presentation Cristina Maria Buarque Fundação Joaquim Nabuco BRASIL - Outubro 2014

2. Chapéu de Palha Mulher 2007-2014 Program of the Women's Secretariat of the Government of Pernambuco to address Rural Women

3. Pernambuco-Brasil • Total Population = 9,3 millions • Female Population = 4,8 millions • Rural Population = 2 millions • Female Rural Population = 1 million • Area = 98.143 km² • Macroregions of the State = (05) Região Metropolitana do Recife, Mata, Agreste e Sertão • Geopolitical Divisions = 184 municipalities

4. Pernambuco-Brasil

5. Pernambuco-Brasil • Background • Stagnant economic and social development • Absence of public policies to promote gender equality • Welfare programs for women • Rural women movement to enforce rights

6. Pernambuco-Brasil • Change of Direction (2007) • Accelerate the economic development of the State - reaching a GDP growth of 8%, similar to that of China and higher than the national and regional averages • Prioritize social policies with inclusion of gender policies

7. Pernambuco-Brasil • Strategicdefinitionstogender policies • Autonomy – building an executive body for gender politics in the state apparatus • Transversality - promote equality between men and women in the state apparatus • Participation - relationship between State and organized civil society • Sustainability - implementation of gender policy in education, influencing new generations • Democratization of opportunities in the world of work

8. Pernambuco-Brasil • Challenges to promote gender equality • Formulate public policies on gender, focusing women’s ethnic-racial, regional, generational and physical conditions, as well as their social class and sexual orientation • Ensure state participation in childcare • Promote mechanisms to accelerate the access of women to knowledge, to improve their skills and potentialities

9. Pernambuco-Brasil • Policy of Strategic Reinforcement for Rural Women • Chapéu de Palha Mulher for women in betweenharvestseason • Convergir Mulher for womenoffamilyfarming

10. 3 Mins Movie on Chapéu de Palha Mulher

11. Chapéu de Palha Mulher • Objectives • Support women to overcome historical gender inequalities • Attend the segment of rural women, linked to seasonal crops (sugarcane, fruit culture and fisherwomen) • Create opportunities to active participation of rural women in decision-making processes of public policy, expanding the conditions of the sustainable development of Pernambuco

12. Chapéu de Palha Mulher • Strategies • Sociopolitical training • Opportunitiestoexpand formal education • Professionalization with quality, adapting to the Regional Market • Partnership with local NGOs and institutions of excellence for professional training

13. Chapéu de Palha Mulher • Strategies • Establishment of a Network of Public Policies Agents for Rural Women • Creation of conditions for women's participation in trainings: financial grant, childcare, transportation and food • Combined courses offer, relating citizenship, raising the schooling and professional training

14. Chapéu de Palha Mulher • Accelerator effect of women’s development • Enhancement of women’s self-esteem, their belief in themselves and in their potentialities • Enhancement of women’s knowledge about the world and on their rights, including not to be subjected to violence - expanding their ambitions, hopes and dreams • Professional training in activities related to economic vocation of the region – without gender tabus

15. Chapéu de Palha Mulher • Qualitative results • Commission for Rural Women of Pernambuco • Plan of Public Policies for Rural Women • Rural Women Center, to serve all segments of rural women • Management strengthening of Women NGOs • Opening of a new workmarket for recreators (municipal nurseries)

16. Chapéu de Palha Mulher • Quantitative results • 73.521 women trained in citizenship courses • 24.015women trained in professionalcourses • 28.010 children assisted with recreation • 2.153educators trained to act in citizenship courses • 2.391recreators trained to keep children entertained and cared for while women take the courses • 89 municipalities attended - 48% of Pernambuco • 40 NGOs of women involved

17. THANK YOU! Cristina Maria Buarque Researcher of the Fundação Joaquim Nabuco cristibuarque@uol.com.br Other references Secretariat for Women of Pernambuco Fone: +55 + 81 +3183 2950 secmulher@secmulher.pe.gov.br www.secmulher.pe.gov.br