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Welcome to SEO Basics. Listening to the audio. Asking Questions. Click here to listen by Internet or get the phone number to call. Click here to use the chat system. Please feel free to ask questions by typing them out here. SEO Basics. Rod Holmes. Local. Organic. Paid. Local. Paid.
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Welcome to SEO Basics Listening to the audio Asking Questions Click here to listen by Internet or get the phone number to call. Click here to use the chat system. Please feel free to ask questions by typing them out here.
SEO Basics Rod Holmes
Local Organic Paid Local Paid
Keywords • On-Page SEO • On-Site SEO • Local SEO • Organic SEO
Keywords • On-Page SEO • On-Site SEO • Local SEO • Organic SEO
Awareness Interest Learn Shop Buy
Long-tail Keywords Head Keywords # Of Searches/Month Keywords
Keywords Keywords indicate intension Longtail keywords are important!
Keywords • On-Page SEO • On-Site SEO • Local SEO • Organic SEO
On-Page • If you want to rank for a particular keyword, make sure you have one page dedicated to it. • Optimize that page
Keywords • On-Page SEO • On-Site SEO • Local SEO • Organic SEO
Crawl-able Nav • Site Speed • robots.txt • XML Sitemap • Webmaster Tools • Privacy Policy
On-Site • Lots of small things to do • Most of them are somewhat technical, but need to be done.
Keywords • On-Page SEO • On-Site SEO • Local SEO • Organic SEO
Build Citations • Decide on your NAP(Name, Address, Phone Number) • Who is on the map? • Search for their (NAP). • Note where Google has found them them around the web and get there too.
Build Citations • Blog posts from local websites
Keywords • On-Page SEO • On-Site SEO • Local SEO • Organic SEO
No Spammy Links Better Content
Organic • Slow...long-term goal • Content • Promote content • Work on getting links
SEO Basics Rod Holmes
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Deck will be available for download • Webinar was recorded...available for download.