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Downtown Radio / Cool FM Media Pack

Downtown Radio / Cool FM Media Pack. Transmission Area Population: 1,455,000 adults. All Radio Provincewide : Weekly Reach. BBC. Commercial. Source: Rajar 2013 Q3 Downtown Radio TSA.

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Downtown Radio / Cool FM Media Pack

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  1. Downtown Radio / Cool FM Media Pack

  2. Transmission Area Population: 1,455,000 adults

  3. All Radio Provincewide: Weekly Reach BBC Commercial Source: Rajar2013 Q3 Downtown Radio TSA. *Stations marked with an asterisk do not cover the whole of this Total Survey Area. **Based on 12 month data on individual TSA’s

  4. Commercial Radio Provincewide Weekly Reach National Local Source: Rajar2013 Q3 Downtown Radio TSA. *Stations marked with an asterisk do not cover the whole of this Total Survey Area. **Based on 12 month data on individual TSA’s

  5. Commercial Radio Provincewide: Share of Hours 57% Source: Rajar 2013 Q3 Downtown Radio TSA. *Stations marked with an asterisk do not cover the whole of this Total Survey Area. **Hours Based on 12 month data on individual TSA’s Total Hours Listened

  6. Downtown Radio 1 and 4 week reach % 38 35 32 33 38 30 27 28 27 23 RAJAR 2013 Q3 Downtown Radio TSA Total Downtown consists of Downtown Radio and 97.4 Cool FM

  7. Downtown FM • Weekly Reach Source: RAJAR 2013 Q3 Downtown Radio TSA

  8. Transmission Area Population: 1,001,000 adults – 69% of total area

  9. Local Commercial Radio Cool FM Area Market Share of Hours 56% Based on Total Hours Listened Source: RAJAR 2013 Q3 Base: 97.4 Cool FM TSA. Stations marked with an asterisk do not cover the whole of this Total Survey Area **12 Month stations, individual TSA

  10. Cool FM TSA Weekly Reach National Local BBC Source: RAJAR 2013 Q3 Base: 97.4 Cool FM TSA. Stations marked with an asterisk do not cover the whole of this Total Survey Area **12 Month stations, individual TSA

  11. Cool FM 1 and 4 week reach % 83 85 70 59 57 62 55 52 51 17 Source: RAJAR 2013 Q3 Base: 97.4 Cool FM TSA

  12. Cool FM • Weekly Reach Source: RAJAR 2013 Q3 Base: 97.4 Cool FM TSA

  13. Downtown & Cool FM Combined 1 and 4 week reach % 72 73 72 63 60 62 60 58 57 37 RAJAR 2013 Q3 Downtown Radio TSA Total Downtown consists of Downtown Radio and 97.4 Cool FM

  14. Downtown & Cool FM Combined Weekly Reach RAJAR 2013 Q3 Downtown Radio TSA *Total Downtown (Bauer Northern Ireland) consists of Downtown Radio and 97.4 Cool FM

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