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Binghamton.edu Analytics Google +. Insights Provided By . CEO of Zenith Marketing and Binghamton Alumni Dave Penski. Recognized as one of the top 3 marketing, advertising and public relations groups in the world. WEBSITE STATISTICS. WEBSITE STATS. Cross Visiting
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Binghamton.edu Analytics Google +
Insights Provided By CEO of Zenith Marketing and Binghamton Alumni Dave Penski Recognized as one of the top 3 marketing, advertising and public relations groups in the world
WEBSITE STATS Cross Visiting The following sites have the highest percentage of visitors that also visited BINGHAMTON.EDU
Top Associated Search Terms:“Binghamton University” 11-20 1-10
INCOMING/OUTGOING TRAFFIC Incoming Outgoing
GOOGLE PLUS How can Google Plus help you? http://gplus.to/binghamtonu
What is Google+? • A ‘stream’ of updates, conversations and shared content – similar to Facebook news feed or Twitter stream. • When you add a contact to your Google+ account, you assign them to one or more ‘circles’, which is a way of categorizing people. • You can share messages or links with everyone, or only with those in designated circles.
Google+ Communities • Formed around a particular topic or interest • Can network with individuals in a similar field, make new connections • Great for finding tips, news and new content on specific topics • Can help form ideas for blog or social media posts
Business Value of Google+ • Public posts increase SEO (Search Engine Optimization) • Status updates are indexed immediately into search results • Upload photos of Binghamton University onto Google+ account so they appear in Google Image search • Link to your other social media pages
Maximizing Your Business’ Google+ • Detailed “About” section • Participate in Google Offers • Sent by email to users, ex: Free coffee at Jazzman’s • Start a Google+ Community • Foster relationships with current customers • Create community events, schedule “hangouts” • Public communities increase SEO
THANKS FOR YOUR ATTENTION! Questions?