1 / 24

Building Your Professional Persona

Building Your Professional Persona. Ayanna M. Howard, Georgia Institute of Technology and Amanda Stent, Yahoo Labs. T hanks to Mondira Pant, Ellen Spertus and A. J. Brush. What. Your professional character and reputation

chancellor-morse
Download Presentation

Building Your Professional Persona

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Building Your Professional Persona Ayanna M. Howard, Georgia Institute of Technology and Amanda Stent, Yahoo Labs Thanks to Mondira Pant, Ellen Spertus and A. J. Brush

  2. What • Your professional character and reputation • What three adjectives would you like others to use to describe you? • What would you hate to hear said about yourself?

  3. Why? Job opportunities Invitations Award nominations External evaluation Media opportunities Research visibility Recruiting Visibility within institution

  4. How • Offline: • Your workday life : colleagues, senior students, professors • Volunteer/leadership activities within your department/school • Volunteering at conferences • Online: • Professional web site • Organization web site(s) • General ‘academic’ web sites • LinkedIn • Facebook, Twitter, Tumblr etc.

  5. How? Develop your personal brand Four components: Appearance:Your body language, clothing attire and overall posture Personality:Your behavior, communication skills and attitudes toward people Competencies:Your special skills fulfilling task requirements Differentiation:What separates you from others and leaves a lasting memory in minds of others Use your personal brand to differentiate yourself and make a positive impression

  6. Your First Impression Make full use of your first impression In person Within group Online/networking In just a few seconds, with a brief glance, a person unfamiliar with you will evaluate who you are based upon your appearance and personality Dress to your professional persona Develop an elevator pitch for yourself Film yourself *and watch it* - how do you stand? Where do you look? How do you speak?

  7. Your Work Habits • Show up and don’t quit • Show willingness and gratitude • Be mindful of your company • Make yourself available • Advocate for yourself/your ideas • Respect other people/cultures • Grow your technical + soft skills • Display (and HAVE) a positive attitude

  8. Quick Poll • How many people have: • Wikipedia page • Google Scholar author page • Facebook account • Linked-In account

  9. Search Results for You Your professional website Your LinkedIn profile Stuff you don’t control! • Try multiple search engines • Consider a Google Alert

  10. More stuff you don’t control!

  11. More stuff you don’t control!

  12. Your Professional Website

  13. Your Professional Website • List • Publications • Research interests • Media coverage • Photos • Teaching materials • Link to CV/bio • Personal information??? • Your locus of greatest control

  14. CV/Resume • You should have one • It should be reasonably up-to-date (e.g. you can update within 2 hours) • You may wish to link it to your web page • Ask a friend to review it

  15. Internal Company Visibility • Companies have internal only places to represent yourself… • Confidential project pages • Mailing lists (take care) • Internal talks • ….

  16. You control: • Your summary • Your experience • You somewhat control: • Your skills • Your reviews • Your connections

  17. Your social networks, e.g.Google+ Your ‘academic’ pages

  18. Your ‘Academic’ Profiles • Google Scholar • Microsoft Academic • Academia.edu • ResearchGate • dblp • ACM, IEEE, other disciplinary ‘libraries’

  19. Your ‘Academic’ Profiles • Google Scholar an automated kinematic assessment algorithm Important 

  20. If You Change Names… • Merge your profiles! • Google Scholar allows you to indicate publications that should be part of your profile. • The ACM DL will merge separate author profiles into one if you contact them. Slide courtesy of Meredith Morris

  21. Blogs, Twitter, YouTube • Quick Poll: • How many people have blogs? • Regularly tweet? • Post stuff to YouTube?

  22. Your Personal Life Online Nothing online is private • Be strategic • Online is the ‘real world’ • Pax Dickinson • Adria Richards • James Olmstead

  23. Checklist • Check search engine results for yourself (multiple engines) • Setup a Google alert on your name • Check/Create your profile at: • Google Scholar, Microsoft Academic Search, ACM DL, academia.edu, ResearchGate • Make a web page: CV, bio • Put recurring appointment on your calendar to revisit every 3 months

  24. Discussion

More Related