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Designing URLs for UCL

Designing URLs for UCL. Dan Jackson, Senior Web Architect. http://www.flickr.com/photos/psteichen/3915657914 /. Why URLs matter. If you start at 15.35 you will hear him talk about URLs. http :// vimeo.com /53317254.

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Designing URLs for UCL

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  1. Designing URLs for UCL Dan Jackson, Senior Web Architect

  2. http://www.flickr.com/photos/psteichen/3915657914/

  3. Why URLs matter

  4. If you start at 15.35 you will hear him talk about URLs http://vimeo.com/53317254

  5. “URLs…are the one universal syntax of the web. Don’t take that for granted.” http://warpspire.com/posts/url-design/

  6. “If the URL looks like garbage people won’t click it.” http://www.not-implemented.com/urls-are-for-people-not-computers/

  7. SEO!

  8. URL Design Tip #1 Permanent & Unique

  9. “Cool URIs don’t change. It is the the duty of a Webmaster to allocate URIs which you will be able to stand by in 2 years, in 20 years, in 200 years. This needs thought, and organization, and commitment.” • Tim Berners-Lee, 1998 • http://www.w3.org/Provider/Style/URI.html

  10. “If you need to change the URL of a page…a server-side 301 redirect is the best way to ensure that users and search engines are directed to the correct page.” • http://support.google.com/webmasters/bin/answer.py?hl=en&answer=93633

  11. URL Design Tip #2 Consistent & Hierarchical

  12. http://www.ucl.ac.uk/english/prospective/postgraduate/{course}http://www.ucl.ac.uk/english/prospective/postgraduate/{course} http://www.ucl.ac.uk/dis/taught/pg/{course} http://www.ucl.ac.uk/economics/graduate/course-list/{course} http://www.bartlett.ucl.ac.uk/architecture/programmes/postgraduate/{course} http://www.ucl.ac.uk/{unit}/{award-level}/{course} http://www.ucl.ac.uk/english/postgraduate/{course} http://www.ucl.ac.uk/information-studies/postgraduate/{course} http://www.ucl.ac.uk/economics/postgraduate/{course} http://www.ucl.ac.uk/bartlett/postgraduate/{course}

  13. “…make recommendations for improving the way that identifiers for .ac.uk domains are planned and managed in higher education institutions.” Linking You Toolkit http://lncn.eu/toolkit

  14. URL Design Tip #3 Meaningful & Readable

  15. www.ucl.ac.uk/spp?

  16. www.ucl.ac.uk/gee?

  17. www.ucl.ac.uk/lag ?

  18. www.ucl.ac.uk/mars ?

  19. http://www.cege.ucl.ac.uk/Lists/News/DispF orm.aspx?ID=3&Source=http%3A%2F%2F www%2Ecege%2Eucl%2Eac%2Euk%2FP ages%2Fdefault%2Easpx&ContentTypeId= 0x010400AEDD8987BB131047946CE467 89EBDAF4

  20. https://atsv7.wcn.co.uk/search_engine/jobs.cgi ?SID=amNvZGU9MTM0MDQ1NSZ2dF90ZW1wb GF0ZT05NjUmb3duZXI9NTA0MTE3OCZvd25lcnR 5cGU9ZmFpciZicmFuZF9pZD0wJnBvc3RpbmdfY 29kZT0yMjQmcmVxc2lnPTEzNzE1ODUzNzQtN WU3N2U5MjE2NDVhNWIxZWYyNTFiMDk3ZDB hNTA1NmUwNzM3ZTQyMg==

  21. http://www.ucl.ac.uk/Faculty_of_xyz/about_the_Faculty_of_xyz/index.phphttp://www.ucl.ac.uk/Faculty_of_xyz/about_the_Faculty_of_xyz/index.php http://www.ucl.ac.uk/Faculty-of-xyz/about-the-Faculty-of-xyz/index.php http://www.ucl.ac.uk/faculty-of-xyz/about-the-faculty-of-xyz/index.php http://www.ucl.ac.uk/xyz/about/index.php http://www.ucl.ac.uk/xyz/about

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