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Task 3 Establishing Relations

Task 3 Establishing Relations. Task3.2 Modern Communication Tools. Tasks for This Lesson. 1. E-mail. 2. TradeManager. 3. Skype. 4. Practice and Homework. Aims and Key Points:. Types of modern commutation tools. What is E-mail? How to send an e-mail?. TradeManager and its functions.

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Task 3 Establishing Relations

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  1. Task 3 Establishing Relations Task3.2 Modern Communication Tools

  2. Tasks for This Lesson 1. E-mail 2. TradeManager 3. Skype 4. Practice and Homework

  3. Aims and Key Points: Types of modern commutation tools What is E-mail? How to send an e-mail? TradeManager and its functions. Skype and its functions.

  4. Introduction • In international trade, both the seller and the buyer are doing efforts to do transactions for their mutual benefits. They are probably far away from each other but have to communicate so often that perhaps they will talk with each other many times a day. How is the information transferred? Some communication tools, such as mobile phone, fax, telephone, telex, e-mail and online chatting tools, will be used. Which is the best choice? Mostly, convenience, fastness, low cost will be considered firstly as a standard. With the development of Internet and modern communication tools, e-mail, TradeManager, Skype netphone, Yahoo Messenger, MSN, Tencent QQ and other commonly used online tools are broadly chosen and used for their business negotiations.

  5. Teaching plans • Task 1. • Learn some basic knowledge of Modern Communication Tools • Task 2 • Learn some negotiation strategies. • Task 3 • Practice

  6. Task 1. Learn some basic knowledge of Modern Communication Tools Section I E-mail 1.What is Email - Electronic Mail? Email is a shortened version of the two words 'electronic' and 'mail' and can be considered the electronic version of the letter. Email is one of the most used and popular services on the Internet. Email enables messages to be transferred from an individual to another individual or from an individual to a group of people. Email can be sent and viewed various ways - the most common through a computer program, such as 'Outlook'. Email can be sent to anywhere in the world and viewed whenever the recipient logs onto the Internet and checks their mailboxes where emails are stored.

  7. Task 1. Learn some basic knowledge of Modern Communication Tools 2. Basic knowledge of Email. The header of an email includes the From: To:, Cc: and Subject: fields. So you enter the name and address of the receiver in the To: field, the name and address of anyone who is being copied to in the Cc: field, and the subject of the message obviously in the Subject: field. The part below the header of the email is called the body, and it contains the message itself. Spelling the correct address is critical with an email. Like with a normal postal letter, if you get the address wrong it won't reach the correct receiver. If you send an email to an address which doesn’t exist, the message will come back to you as an Address Unknown error. Email Addresses An e-mail address typically has two main parts: editor@internet-guide.co.uk

  8. Task 1. Learn some basic knowledge of Modern Communication Tools Section 2 TradeManager　商贸通 What is TradeManager TradeManager is a new voice online business chatting manager created by Alibaba.com. A seller and a buyer may negotiate with each other directly by speaking. Of course, they may type online casually and see each other by visual image. TradeManager brings us to a new internet business world and requires us to talk directly using spoken English with good pronunciation and intonation. Oral English is so important in and after 2007. We should learn spoken English well to suit the internet business development.

  9. Task 1. Learn some basic knowledge of Modern Communication Tools Main functions of TradeManager (1) TradeManager gives you the tool to communicate in real time and all the time商贸通提供给你实时和随时交流的工具 (2) Conference in real time.　实时会议 (3) Manage your trade records　管理你的贸易记录 (4) Get product inquiries fast　快速获得产品询盘 (5) Integrate your contacts between TradeManager and Message Center　整合你的商贸通与信息中心间的联系信息 (6) Filter and search contacts ...:　　过滤和查找联系人.

  10. Task 1. Learn some basic knowledge of Modern Communication Tools Section 3 Skype What is Skype? Skype is a proprietary peer-to-peer Voice over IP (VoIP) network founded by the entrepreneurs Niklas Zennström and Janus Friis, also founders of the file sharing application Kazaa. It competes against existing open VoIP protocols such as SIP, IAX, and H.323. The Skype Group, acquired by eBay in October 2005, is headquartered in Luxembourg, with offices in London, Tallinn and Prague. Skype has experienced rapid growth in both popular usage and software development since launch both of its free and its paid services. The Skype communications system is notable for its broad range of features, including free voice and video conferencing, and its ability to use peer to peer (decentralized) technology to overcome common firewall and NAT problems.

  11. Task 1. Learn some basic knowledge of Modern Communication Tools How to use it? Step 1: Set up a Skype Name for yourself　步骤一：给自己申请一个Skype名 Step 2: Sign in to the Business Control Panel　步骤2：登录到业务控制面板 Step 3: Enter Company name and accept the terms and conditions 步骤3：输入公司名称，接受条款条件 Step 4:Enter your company settings　步骤4：输入公司设置 Make a Skype call 打Skype电话 Step1: Click the name of the person you want to call and press the big green button. Step2: Your contact’s Skype will ring until they answer your call. Step3: As soon as your contact answers, you can both start talking. Step4: Select ‘Send File’ if you want to share a document or photo. Styep5: To end the call, simply click the big red button. Don’t forget to say goodbye...

  12. Task 2 Learn some negotiation strategies. Notable Problems During the Process of Negotiations On negotiation table, the price is usually the key point. Both parties will have a few bargains before acceptance. Many difficulties center on pricing problems. In order to achieve a favorable outcome from the negotiation, the following points should be paid attention to: 1. Making a competitive price at the beginning of negotiation　谈判一开始出口商就报出有竞争的价格 In order to get any response from the buyer or attract the buyer’s attention, the seller always adopts a new strategy to offer a competitive price actively to seek an opportunity of negotiation with the buyer. If your quoted price is a higher one, probably no buyers will have a look at you and stop to talk with you. Someone will even do a non-benefit business first with a new customer to establish business relationship.

  13. Task 2 Learn some negotiation strategies. 2. Making a high offer at the beginning of negotiation　谈判开始就报出高价 If you are an exporter, traditionally, you may make a high offer at the beginning of the negotiation and try your best to achieve your best aim through negotiation. Even if the best aim could not be achieved, you could reduce your price step by step without taking any financial risks 3. Making no compromise in the matter of prices at the beginning of negotiations　谈判开始，出口商不要在价格上妥协 If you are an exporter, remember never to make compromise in the matter of prices at the beginning of negotiations, you’d better try to postpone the subject until all of the other aspects of the transaction have been discussed and agreed upon if possible, so as to avoid losing the transaction that may benefit you.

  14. Task 2 Learn some negotiation strategies. 4. Rejecting an exporter’s price at the beginning of the negotiation　谈判开始，进口商应拒绝出口商的报价 As an importer, you should reject the exporter’s price at the beginning of the discussion in order to get the upper hand from the start of negotiation. 5. Making no concession on price at once when the importer doesn’t accept the offer　进口商不接受报盘时，出口商不要立即在价格上做出让步 If the price quoted by exporter has not been accepted by importer, the exporter should react positively by initiating discussions on non-price questions, instead of immediately offering price concession or taking defensive attitude. Only by knowing the causes of the importer’s disapproving the offer can an exporter make a new offer acceptable by the importer or make other arrangements.

  15. Task 2 Learn some negotiation strategies. 6. Constituting the price package 构成一揽子价格方案 After discussing all of the non-price issues, the exporter can shift the discussions in the final stage of talk to financial matters affecting the price quotation, such as credit terms, payment schedules, currencies of payment, insurance, commissions rates, warehousing costs, after-sales service, costs of replacing damaged goods and so on. Agreement reached on their points constitutes the price package. Any change in the buyer requirements should be reflected in a new price package.

  16. Task 3 Practice I. Oral Practice. Make a dialogue on modern communication tools about their names, functions and advantages.

  17. Task 3 Practice II.Translate the following sentences Alibaba’s Web-based TradeManager is an Instant Messenger used through a Web browser. You can enjoy communications with your buyers and sellers directly and smoothly without downloading any software. To enjoy the full benefits of TradeManager, such as saving your message history, sending Word, Excel, PPT and other important documents or if you want to have real-time video and audio communications, we recommend that you download TradeManager software today. Input the messages, and click "Send" or "Enter" to chat with your partner. In Web-based TradeManager you can open several tabs, which enables you to chat with more than one partner in the same window. 在线交际工具在现代贸易中受到越来越多商务人士的喜爱。 英语爱好者可以通过QQ、ICQ、MSN、Skype、在线聊天室及其它聊天工具等练习英语口语。 Skype是一款让你免费通过互联网跟世界各地的任何人谈话的小软件。 你如果不会熟练使用现代交际工具，你就很可能做不好国际业务。 复合型人才和应用型人才是高职院校的培养目标。

  18. Task 3 Practice III．Writing practice: Write an English Resume including the following contents: 本人基本情况、求职意向、个人履历、能力和专长(英语和计算机能力)、联系方式等。 提示内容： 一、英文简历撰写注意事项: 1、多用无主句 2、年代顺序由近及远 3、单项标题大写 4、纸张一般为16开或A4

  19. Task 3 Practice 二、英文简历的基本内容 1、个人情况: Name, Sex, Date of Birth, Place of Birth, Permanent Domicile, Nationality, Martial Status, Children, Religion, Party Affiliation, Health, Height, Weight, Present Address, Permanent Address. 2、职业意向: Objective/or: Position Wanted: A position as English Instructor, preferably handling students from the intermediate to the advanced levels 3、资历: QUALIFICATIONS: Bachelor of Arts in Business Administration, major in Marketing. 4、经历(Job Experience):一般逆序写。 5/86-12/86 University of California Press,                            Berkeley, California                            Editorial and Marketing Trainee                            5/86-8/86 Wyatt and Duncan Interiors, Berkeley,                            California                            Sales Clerk

  20. Task 3 Practice 5. 文化程度(Education):一般逆序写，可以包括主要课程。例如： Master of Science with concentration in Massachusetts Institute of Technology, from Sept.,1985 to June, 1987                     Bachelor of Science                            Beijing University, Department of Electrical                            Engineering, from Sept.,1981 to July, 1985 6、技术资历与特长 (Technical Qualifications/ Special Skills) 7、著作及专利 (Publications and Patents) 8、社会活动 (Social Activity) 9、荣誉与奖励 (Honors and Awards) 10、爱好及兴趣 (Hobbies and Interests) 11、证明人 (References) 

  21. Writing Practice Download TradeManager and Skype Dowload and install TradeManager and Skype. Practice with your classmates. Try to know functions and advantages of these tools. 1

  22. Homework for this chapter Practice Search a buyer of woven handbag on Alibaba.com, contact with him or her using TradeManager and Skype.

  23. Homework for this chapter Translate the following business letters into English 请求建立商业关系 高路: 自米兰职权里斯托鞋类公司取得贵公司和地址，特此修函，祈能发展关系。 多年来，本公司经营鞋类进口生意，现欲扩展业务范围。盼能惠赐商品目录和报价表。 如价格公道，本公司必大额订购。 烦请早日赐复。 此致 程方洲

  24. The End Thank you!

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