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Aristotle

Aristotle . One of the greatest philosophers of all time. He lived from 384-322 B.C. Aristotle developed the three appeals of persuasion: logos, pathos, and ethos. These appeals were a way define how people are persuaded. . Ethos (ethics).

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Aristotle

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  1. Aristotle One of the greatest philosophers of all time. He lived from 384-322 B.C. Aristotle developed the three appeals of persuasion: logos, pathos, and ethos. These appeals were a way define how people are persuaded.

  2. Ethos (ethics) Ethos: appealing to ethics or credibility of who is persuading (fairness) This means, convincing people using what is credible or fair. This appeal is used most often when someone credible represents something, like a professional athlete or celebrity.

  3. Logos (Logic) Logos: appeal to reason This means, convincing people using hard facts, evidence, case studies and anecdotes.

  4. Pathos (emotions) Pathos: appeal to emotion This means, convincing people by calling on their emotions—making them feel something for the topic.

  5. Ethos, Pathos or Logos? • A child is shown covered in bug bites after using an inferior bug spray. • Tiger Woods endorses Nike. • Sprite Zero is 100% sugar-free. • A 32-oz. bottle of Tide holds enough to wash 32 loads. • A commercial shows an image of a happy couple riding in a Corvette. • Cardiologists recommend Ecotrin more than any other brand of aspirin. • Advil Liqui-Gels provide up to 8 hours of continuous pain relief. • Miley Cyrus appears in Oreo advertisements. • People who need more energy drink Red Bull Energy Drink. • A magazine ad shows people smiling while smoking cigarettes.

  6. 1. What is the title of the speech you chose? (1 point) • 2. Who was the author of the speech? (1 point) • 3. What year was the speech written? (1 point)

  7. 4. What historical events led to the creation of this speech? (5 points) • 5. Who was the audience for the speech? As in, who was this speech intended to affect? (3 points) • 6. What was the purpose or goal of the speech? (5 points)

  8. 7. What impact did your speech have on history? (5 points) 8. Give an example of “logos” from the speech (3 points) 9. Give an example of “pathos” from the speech (3 points) 10. Give an example of “ethos” from the speech (3 points)

  9. 11. Find two more types of rhetorical devices or literary terms and describe them below. (10 points) • 12. In your opinion, how effective was the speech? Did the speaker achieve his/her purpose? Why? (10 points)

  10. 1-2 page typed analysis of speech • Include the terms ethos, pathos and logos as they apply. • Include the historical setting of the speech and the direct/indirect results of the speech. • Include one direct quotation and one parenthetical documentation, and a Works Cited page. • Due date:

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