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Green Flag Award 2012-2017: Growing Green Spaces

Explore the expansion of the Green Flag Award scheme, innovative developments, partnership engagements, funding sources, and challenges faced. Recognize the growth in applications, winners, and volunteer judges, along with the licensing structure and key dates.

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Green Flag Award 2012-2017: Growing Green Spaces

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  1. Green Flag Award 2012 - 2017

  2. Outline • Growth and Development of the Scheme • Licence 2012 – 2017 • Our Partners • Future Funding • Challenges • Questions

  3. Growth of Scheme • Increased applications from 951 to 1517 in 2012 + 59% • The number of winners in 2012 stands at 1424 + 67% • Green Flag Community Award Winners more than doubled from 73 to 175. • Increased the number of volunteer judges by more than 250 – to over 800

  4. Developments and Innovation • A new group application process for 20 Local Authorities with multiples sites taking part in the scheme • New training courses for judges • Mystery shopper programme • Worked with partners to introduce the scheme to Germany, Australia and New Zealand

  5. Licencing Structure

  6. Keep Britain Tidy • Overall management of licence • Management of application process • Management of judging and results • Promotion and marketing • Relationship management of partners • Licencing the scheme to international partners • Securing sponsorship

  7. GreenSpace • Judges training and development • Support for Judges Association Committee • Links to regional forums • International development including monitoring

  8. Federation of City Farms and Community Gardens • Support the Green Flag Community Award National Housing Federation • Support the growth of the scheme in the social housing sector

  9. Licence • DCLG have licenced Keep Britain Tidy to deliver the Scheme in the UK • 5 years • Keep Britain Tidy to sub licence the scheme to other UK countries • International licences will be agreed with a relevant organisation in each country

  10. Licence funding • DCLG providing up to 75k of transitional funding in year 1 only • Scheme required to be self sufficient from year 2 • Corporate support not yet secured

  11. Our challenges • Maintain the integrity of the scheme • Continue to invest in the development of judges • Increase the number of winners • Ensure more people have access to quality parks and green spaces

  12. Future funding • We have worked hard to keep expenditure at the lowest level possible while ensuring a quality service is maintained • Application fees will need to increase for the Green Flag Award • The Community Award is required to be free to enter

  13. 2013 Prices - England • Sites up to 20 hectares £299 • Sites at or above 20 hectares £349

  14. What does the money fund • 4 members of staff • Receipt and processing of applications and results • Recruitment and training of judges • Promotional materials, flags etc. • Judges expenses to conduct assessment visits • Support for JAC • Media activity to promote the award • Promotion of the scheme and support for potential and new applicants • Provision of helpline for applicants and public enquiries • Sourcing of sponsors

  15. Awards • Green Flag Award • Green Flag Community Award • Green Heritage Site Accreditation • People’s Choice Award • Innovation Awards • Volunteer of the Year

  16. Judging model Green Flag Award - Year 1 – two judges assessment (winning sites) Year 2 – Mystery shopping Year 3 – two judges assessment etc…….. Requirement to submit application each year Updated management plan submitted in year 1, 3 etc Community Award - Assessment by one judge each year

  17. Key Dates • Application round opens 3rd December 2012 • Application round closes 10th February 2013 • Allocations commence 1st March 2013 • Judging ends 7th June 2013 • Judges submit reports 23rd June 2013 • Announcement of Awards late July 2013

  18. Questions?

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