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Small Business is Big Business

Cisco offers technology solutions, reliability, and tailored services for small businesses. Choose Cisco for scalable, advanced technology that is affordable and easy to use.

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Small Business is Big Business

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  1. Small Business is Big Business Gergely Horváth Small Business Market Manager Hungary & Romania gehorvat@cisco.com

  2. Technology • Reliability • Services • Tailored Solutions • VAR Channel • Network as • a Platform • IT-as-a-Service • Value • Ease-of-use • Point Products • Retail Channel Why Cisco? Unique Small Business DNA

  3. New Categories for Small Business high performance fully customizable scalable advanced technology partner installed upgradeable Services and Functionality partner managed partner supported off-the-shelf simple installation easy-to-use affordable “Elite” • Early Adopter • Values Technology • Architects Growth “Open to Guidance” • Looking to Improve • Knows Technology Can Help • Not Sure Where to Start “Basic” • Reactive Buyer • Limited Technology Focus • Price Conscious

  4. Small Business: A Diverse Market 48% Percent of Companies “Elite” • Early Adopter • Values Technology • Architects Growth 1% “Open to Guidance” 51% • Looking to Improve • Knows Technology Can Help • Not Sure Where to Start 84% Percent of Spending 12% “Basic” 4% • Reactive Buyer • Limited Technology Focus • Price Conscious

  5. Solving the Needs of Small Business Save Money Keep my Customers Protect my Data Mobility Security Voice Data Collaboration

  6. Small Business isBig BusinessSwitches Gergely Horváth Small Business Market Manager Hungary & Romania gehorvat@cisco.com

  7. Add Core stack, High availability = SFE & SGE VoIP, Video, other real time apps for SMB’s = SRW QoS & Features VoIP, Video, other real time apps for smaller Companies = Smart Internet Access, Best Effort = Unmanaged Application Richness Switch Positioning

  8. Internet Unmanaged Switches  Basic Connectivity Basic Management Advanced Management Options Basic QoS Advanced QoS VLAN VoIP Ready Video RPSU support Stacking         

  9. Internet Smart Switches SLM2008 SLM2024 SLM2008 WAP200 Upsell: Add Business Class Wireless, add VoIP, Video Sur.Alternative: Position Smart switches as edge switches   Basic Connectivity Basic Management Advanced Management Options Basic QoS Advanced QoS VLAN VoIP Video RPSU support Stacking(available for Smart Stackable Switches)        

  10. Internet SRW Switches SRW2008P SRW2048 SRW2008P WAP200 Upsell: Add Business Class Wireless, add VoIP, Video Sur., StorageAlternative: Position Smart switches as edge switches   Basic Connectivity Basic Management Advanced Management Options Basic QoS Advanced QoS VLAN VoIP Video RPSU support Stacking        

  11. Internet Layer 2+ - SFE and SGE SFE Core Stack SRW2008P SRW2008P NSS6000 WAP200 Upsell: Add Business Class Wireless, add VoIP, Video Sur., RPSUStorage   Basic Connectivity Basic Management Advanced Management Options Basic QoS Advanced QoS VLAN VoIP Video RPSU support Stacking        

  12. Small Business isBig BusinessWireless Gergely Horváth SBMM gehorvat@cisco.com

  13. Key Features: 802.11g WiFi with PoE Multiple SSID->VLAN Mapping Security and QoS 802.1x, WPA, WME Multiple AP Modes AP, P to P, P to MP Wireless Solution Example WiFi IP Phone Data SSID Voice SSID WAP54GP PoE or AC/DC Power SRW224P Managed PoE SW Customer Data

  14. Wireless Access Points • WAP200E • Outdoor 802.11g • Multiple BSSID • Built-In Direction Antenna • PoE Powered • Multiple AP Modes • Improved Weatherized Housing • WAP4400N • Draft N MIMO • Security and QoS • Gigabit PoE or DC • WAP2000 • 802.11g MIMO • Multiple BSSID QoS/VLAN Mapping • Omni-Directional Antenna – 1x2 MIMO • Multiple AP Mode • PoE or DC Powered • Metal Case With Dual Image • WAP200 • 802.11g MIMO • Multiple BSSID QoS/VLAN Mapping • Omni-Directional Antenna – 1x2 MIMO • Multiple AP Mode • PoE or DC Powered Functionality / Performance

  15. Small Business isBig BusinessRouters Gergely Horváth SBMM gehorvat@cisco.com

  16. VPN Routers RV016 RVS4000 RV082 RVL200 RV042 • Integrated SPI Firewall • Integrated IPS/IDS (RVS4000 only) • HW Accelerated VPN • Hardware DMZ (RV0XX Only) • SSL VPN Support (RVL200 only) • Trend Micro Protectlink email and filtering Single WAN Port Dual WAN Ports

  17. Wireless VPN Routers NEW!! WRV210 WRVS4400N WRV200 • Up to 10 IPSec Tunnels ( five in WRVS4400N) • Integrated SPI firewall • MSSID Broadcast (WRV2xx only) • Integrated IPS/IDS (WRVS4400N only) • Omni Directional Antenna • Trend Micro Protectlink email and filtering - available 1H09 802.11n MIMO / Gigabit WAN 802.11g MIMO

  18. KIT8: 8 LAN + WLAN WI-FI Internet Modem ADSL WRV210 SRW208 10/100

  19. Small Business isBig BusinessSecurity & Surveillance Gergely Horváth SBMM gehorvat@cisco.com

  20. Boost Productivity & Peace of MindCisco Spam & Virus Blocker Focus More Time on Your Business Keep Your Business Moving Simple to Buy, Install and Run Virtually eliminates spam, viruses, phishing, and other email-based threats preventing disruptions to network and business Eliminates the burden and ongoing distractions caused by spam • Easy to order, complete solution includes appliance, updates, and support – nothing else to buy • Installs in less than 10 mins • Continuous, automatic updates • Manual spam deletion • Searching for messages incorrectly filtered by PC spam software • Award-winning enterprise-class protection • Technology from IronPort • World’s largest spam & virus detection and monitoring network • Supports up to 250 email users per appliance

  21. PVC2300 • Business Internet Video Camera • with 2-way Audio and PoE WVC2300 • Wireless-G Business Internet Video Camera with 2-way Audio Surveillance Solutions WVC210 • Wireless-G Business Internet Video Camera with 2-way Audio and PTZ (Pan Tilt Zoom)

  22. Input and Output (IO) ports Inputs Outputs AlarmPanel Smoke Detector Siren PIR (Motion Detector) OpenDoor Door/ Window Contact Activate Lights

  23. Typical Usage – Commercial • Markets • Insurance companies, tax preparation, lawyers, architects, etc. • Benefits • Physical security • Shrinkage (Theft) • Operational improvements • Insurance Evidence • Installation • Multiple cameras • At least one per entrance, cameras to cover all customer-accessible areas (conference rooms, desks), and at least one for back office, warehouse/storage room, and delivery dock) • Infrastructure • Wireless Access Point such as WAP4400N and LAN switch such as SLM/SRW/SFE/SGE series for infrastructure connectivity • VPN/Security router such as RVS/SVR Series for access to network from internet • Storage target such as NSS Series Network Attached Storage or computer server.

  24. Small Business isBig BusinessNetwork Attached Storage Gergely Horváth SBMM gehorvat@cisco.com

  25. Features & Benefits • BENEFIT-FEATURES HIERARCHY • Most important to less important • Performance • Designed for Small Business, multi-client access environments. 2.High Availability • RAID, UPS, SMART Drive 3.Security • Active Directory integration for authentication • On Disk Encryption for protection of lost/stolen drives Performance Availability Security

  26. Common Features: Disk-Less Chassis-Based Design RAID Set Migration Between Chassis Compatible File Encryption Virtualization Compatible Microsoft Distributed File System Support Microsoft Vista Support IBM Continuous Data Protection NSS Family Of Storage Products Common Set of Advanced NAS Features With Data Migration Capabilities Rack Mount NSS6000/NSS6100 NSS4000/NSS4100 Desktop Iga NSS3000/NSS3100 (4 Bay System) Cousteau2 NSS2000/NSS2050 (2 Bay System)

  27. Small Business isBig BusinessVoice & Conferencing Gergely Horváth SBMM gehorvat@cisco.com

  28. IP Phones SPA932 WIP310 SPA901 SPA922 SPA942 SPA962 SPA525G Common Features • QoS support • MB100 Wall Mount kit • Cisco SPA Voice • Secure Remote Provisioning • Third Party Application Server Support • 1 Personal Directory (100) • Call Logs (60 each) - Made, answered and missed • Visual VM Message Waiting indicator

  29. SP Service Offer – Virtual PBX Telephony services PBX features Teleworker Session BorderController ProvisioningServer SOHO/Small Business The SBTG PLAY CSCFSIP Proxy SS7 ACS Circuit-SwitchedNetwork IP Media and SignalingGateway (MG/SG) IP Network Application Server FY08 WW 150K+ Phones Installed IP Centrex Solution Overview • What is the SBTG PLAY in IP Centrex – The CPE • SPA IP Phones • SB Switches • Networking CPE equipment • SP Addressable market • Initially SOHO and SB • Focused on startup and new businesses with multiple branches • Enables recurring service charge

  30. Analog Telephone Adaptors PAP2T SPA2102 SPA3102 SPA8000 WRP400

  31. KIT3: 10 analog voice ports SPA8000-G1 Analog Telephones Internet Modem ADSL 10/100 WRP400-G1 WI-FI

  32. Example Small/Home Office with the Cisco SPA9000 Voice System Cisco SPA900 SIP IP Phone Small Business Pro Series 2 Analog Station Ports (Fax, Door Bell, etc) Cisco SPA9000Voice System Internet Integrated Access DeviceSR520 Cisco Small BusinessSwitchSRW208P/MP PSTN Cisco Small BusinessWireless APWAP2000 Cisco SPA400PSTN Gateway

  33. KIT6: 16LAN + 16 ext US$180.00/cada WI-FI Internet Modem ADSL SRW248G4P WRV210 SPA922 RPTC SPA400 SPA9000

  34. A Platform for Ongoing GrowthExpand the Market Opportunity for Partners and Deliver a New Small Business Experience 3rd Party Apps (e.g.: IBM CDP, TrendMicro Protectlink Gateway) iPortal Management Capabilities Video Surveillance Storage Data/Voice/ Internet/Security Mobility/ Wireless A New Small Business Experience Intelligent Network Platform Growth Through Products, Services, Applications, and More

  35. Small Business IsBig BusinessPromotions Gergely Horváth SBMM gehorvat@cisco.com

  36. 27th April to25thJuly 2009 – Promotion Code: EUP2-336 Terms and Conditions  ·  Orders must be invoiced within the promotion period between 27th April and 25th July 2009..   ·  Promotion is available to Cisco Registered Partners, Select Partners and above. ·  Discount is valid for selected products only purchased through Cisco authorized Distributors.

  37. Small Business NFR - Terms and conditions • Same SKUs for non-standard deal will also be available for NFR • Partners MUST be Registered Cisco partners and above • Reseller name on the DART is a must Small Business NPR - Approval flow SBMM submits NFR deal to Marc Wallenbereg Marc Wallenbereg enters deal for approval in DART Approval by David Morse EM

  38. Claiming Process on Small Business Transactions • There will be ONE DART category for discounts. • For all Small Business there will be no discount via traditional Cisco methods. • If you have a large opportunity ($20k+) you will have to go your DAM/SBMM/CAM to raise a transactional DART. • Only Small Business DART tool is to be used • NO OTHER CLAIMS WILL BE PAID UNLESS IT HAS A VALID SMALL BUSINESS DART REFERENCE. • Ideal Situation : Small Business Accelerator Scenario • Fast Track type discount for limited time period

  39. Visit www.cisco.com/smallbusiness

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