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Explore the impact of Euroregions on tourism development in cross-border regions, focusing on the Helsinki-Tallinn Euregio, its mission, partnerships, projects, and future activities. Learn how collaborative efforts enhance regional integration and competitiveness.
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Role of Euroregions in development of tourism in cross-border regions Katri-Liis Lepik Helsinki-Tallinn EuregioManagerMart Reimann Tallinn University, Head of the Department of Leisure SciencesReimann Retked LLC
Baltic Sea Helsinki-Tallinn Euregio: It is established in June 1999 (signing of the Charter Agreement) Euregio became a non-profit organisation in December of 2003 Helsinki-Tallinn Euregio region: The population of Tallinn is 400 000, with metropolitan region about 600 000 Helsinki with metropolitan area is 1,2 million inhabitants
Euregio partners: • Helsinki City (www.hel.fi); • Uusimaa Regional Council (www.uudenmaanliitto.fi); • Tallinn City (www.tallinn.ee); • Estonian Republic (www.riik.ee)represented by Harju County Government (www.harju.ee); • Union of Harju County Municipalities (www.hol.ee)
Helsinki-Tallinn Euregio mission: • The mission of the Euregio is to enhance balanced cross-border integration and to further the creation of Uusimaa-Harjumaa twin-region. • Euregio aims to be an active stakeholder to support and to promote inter-regional development and competitiveness
Development perspectives of coastal tourism between Harju County and Uusimaa Euregio and Tourism Development:
Interreg IIIA project, 2005-2006, 409 200 EUR Partners: Helsinki Metopolitan Area Council, Harju Public Transport Centre, Tallinn Transport Department Results: Needs’ and restrictions’ assessment and a needs’ analysis for developing a common intelligent public transport ticketing system in Helsinki and Harjumaa, analysis of the existing system mapped, in co-operation with Swedish consultants a new passenger research methodology has been implemented in Harju Public Transport Centre, experiences on organising transport procurements exchanged Developing a common public transportticket system
Projects submitted to Interreg IV programme Helsinki-Tallinn Twin-Region Spatial Integration/ Fixed Link project Twin-City TV and joint digital services Future Activities
to promote sustainable accessibility and mobility of people and services within the region; the shortage of transport connections constitutes the most important limitation for further regional integration A railway connection (tunnel) is a missing element not yet evaluated from the point of view of regional economic integration and spatial development the study on socio-economic feasibility of the fixed link would act as an impetus for the promotion of common regional and local development policies Fixed Link project
Create innovative cross-border digital, electronic and mobile services for twin-region. Twin-City TV and joint digital services Target group includes inhabitants of Harju county and Uusimaa, Turku and tourists travelling in Helsinki and Tallinn regions • Develop a multi-channel distribution platform for provision of digitalservices and community/citizens twin-region TV
Tourism is an attractive industry for many stakeholders. Many people, many problems Tourists do not visit a spot, they visit region Tourists do not use service of one enterpreneur, they using many services. NGO-s like euregio are perfect neutral institutions for connecting people (stakeholders) and rise a competitiveness of the region Conclusions
Additional information: Mart Reimann E-mail: mart@retked.ee Katri-Liis Lepik lepik@euregio-heltal.org