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Utah Alliance Meeting January 11, 2011

Utah Alliance Meeting January 11, 2011. EDCUtah Mission. To serve as a catalyst for quality job growth and increased capital investment by assisting in-state companies to grow and recruiting out-of-state companies to expand and relocate in Utah. EDCUtah History.

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Utah Alliance Meeting January 11, 2011

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  1. Utah Alliance Meeting January 11, 2011

  2. EDCUtah Mission To serve as a catalyst for quality job growth and increased capital investment by assisting in-state companies to grow and recruiting out-of-state companies to expand and relocate in Utah. E C O N O M I C D E V E L O P M E N T C O R P O R A T I O N O F U T A H

  3. EDCUtah History • Public-private nonprofit partnership • Founded in 1987 • Statewide representation • Over 250 state, local and private investors • 17 full-time staff and two full-time consultants and two part-time consultants • $2.8M annual budget • Project handling, research, public sector consulting, site identification, marketing and public relations E C O N O M I C D E V E L O P M E N T C O R P O R A T I O N O F U T A H

  4. Why Invest in E.D.? E C O N O M I C D E V E L O P M E N T C O R P O R A T I O N O F U T A H

  5. The ED Process –Team Sport • Supporting organizations: • Business Community • Universities/Colleges • USTAR • Chambers of Commerce • Industry Associations E C O N O M I C D E V E L O P M E N T C O R P O R A T I O N O F U T A H

  6. Our Core Business T H E E C O N O M I C D E V E L O P M E N T C O R P O R A T I O N O F U T A H

  7. Reactive Recruitment Project leads are generated through: • Site Consultants • Corporate Real Estate Brokers • Commercial Brokers • Local Communities • EDCUtah Investors • Governor’s Office of Economic Development • PROACTIVE RECRUITING E C O N O M I C D E V E L O P M E N T C O R P O R A T I O N O F U T A H

  8. Proactive Recruitment Established a comprehensive strategy which includes: • Full-time person to manage Proactive recruiting • Indentifying preferred cluster industries and targets • Leveraging EDCUtah and GOED’s significant marketing investment • Direct mail, Tradeshows and Advertising E C O N O M I C D E V E L O P M E N T C O R P O R A T I O N O F U T A H

  9. Southern California Office Full Commitment to Proactive Recruiting: • EDCUtah full-time in Southern California/West Coast • EDCUtah’s proactive effort is focused nationwide but with a special emphasis on Southern California/West Coast E C O N O M I C D E V E L O P M E N T C O R P O R A T I O N O F U T A H

  10. Proactive Recruitment Strategy Focus on companies who operate in one of GOED’s 7 identified cluster areas • Aerospace and Aviation • Defense and Homeland Security • Energy and Natural Resources • Financial Services • Life Sciences • Software Development and IT • Outdoor Products and Recreation • Competitive Accelerators E C O N O M I C D E V E L O P M E N T C O R P O R A T I O N O F U T A H

  11. Proactive Recruitment Strategies cont. • Recruit based on need, supply chain gaps and strategic opportunities • Real estate based approach • Identify “unique” real estate in Utah and reverse engineer appropriate users E C O N O M I C D E V E L O P M E N T C O R P O R A T I O N O F U T A H

  12. Proactive Recruitment Strategies cont. • GOED “West Coast Initiative” • Direct mail campaigns • Tradeshows E C O N O M I C D E V E L O P M E N T C O R P O R A T I O N O F U T A H

  13. Recent Proactive Recruiting Activity December 2010 • Renewable Energy, AWEA Community Wind • Northwest Recruiting Trip November 2010 • IT/Renewable Energy/Aerospace/Digital Media, Northern California Recruiting Trip October 2010 • Renewable Energy, Solar Power International September 2010 • Life Sciences, Burrill Personalized Medicine Summit • Renewable Energy/Life Sciences/IT, Northern California Recruiting • Aerospace/Outdoor Products, Midwest Recruiting Trip E C O N O M I C D E V E L O P M E N T C O R P O R A T I O N O F U T A H

  14. Proactive Recruiting Results YTD (July 2010 – December 2010) E C O N O M I C D E V E L O P M E N T C O R P O R A T I O N O F U T A H

  15. Future Proactive Recruiting Initiatives January 2011 • Life Sciences, BIO Manufacturing Summit February 2011 • Life Sciences, Medical Device • Aerospace, AeroTech March 2011 • Digital Media, Game Developers Conference • Advanced Composites, JEC • Financial Services, Recruiting Trip E C O N O M I C D E V E L O P M E N T C O R P O R A T I O N O F U T A H

  16. Proactive Recruiting Summary • Strategy is working • Long lead times - patience • Follow up is key and critical • Coordinated efforts • Continued success in 2011 E C O N O M I C D E V E L O P M E N T C O R P O R A T I O N O F U T A H

  17. Questions T H E E C O N O M I C D E V E L O P M E N T C O R P O R A T I O N O F U T A H

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