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MAJOR DONORS John Baguley. International Fundraising Consultancy. Changing the world - one client at a time. “Fundraising is a passionate and caring profession that has a love for building a better world.”. WHO ARE THEY ?. A major donors is some who gives a “stop and think gift”.
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MAJOR DONORSJohn Baguley International Fundraising Consultancy
Changing the world - one client at a time. www.GroupIFC.com
“Fundraising is a passionate and caring profession that has a love for building a better world.” www.GroupIFC.com
WHO ARE THEY ? A major donors is some who gives a “stop and think gift”. They have been “cultivated” over a period of time. And received a considered “ask” for their donation. They may be millionaires, billionaires or just very wealthy business people. International Fundraising Consultancy
WHY DO THEY GIVE ? “Donors give because they feel passionately about your work and want it to succeed. They feel like that because you have inspired them.” International Fundraising Consultancy
“My mom always told me to use my brain, but to make sure it’s linked to my heart.” Angelique Kidjo, UNICEF Goodwill Ambassador, singer and songwriter www.GroupIFC.com
Why donors give money Their heart tells them to give. Then their brain gives them the reason. www.GroupIFC.com
CREATE A RELATIONSHIP Research – life, networks, friends, interests, gifts etc. Invite to hear about your work. Invite to see your work. Meet personally. International Fundraising Consultancy
CALLING CALLING International Fundraising Consultancy
WHEN TO ASK Evaluate readiness in conversation and communication… Sometimes you just have to run with scissors! International Fundraising Consultancy
THE “ASK” Always ask for a set amount Where you are comfortable. A passionate advocate of your work – preferably a peer-group donor who has given a larger sum. Remember the case for support: Heart & mind… Ask! How will they pay? Thank you!!! International Fundraising Consultancy
“Love your Finance Department” www.GroupIFC.com
THE FUTURE “Bring your major donors with you on your beneficiaries journey and they will give again and again to see significant progress.” International Fundraising Consultancy
“Out of this long process a brighter day will come” President Barack Obama www.GroupIFC.com
QUESTIONS? International Fundraising Consultancy
International Fundraising Consultancy - Winning Awards Best Strategic / Fundraising Consultancy www.GroupIFC.com