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This strategy is effective because it focuses, among other things, on making the content and structure of your website match the way your potential customers would search for your product.
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When you have a great product or service that you can not wait for everyone to know about it, the best thing to do in this age of global e-commerce is to learn how to create a website that ranks high on search engines like Google. This strategy is e?ective because it focuses, among other things, on making the content and structure of your website match the way your potential customers would search for your product or service. In this article, they share with you 7 essential elements of SEO, among best practices, analytical tools, and valuable tips that will allow you to attract more visits to your website by improving your positioning in the Google ranking. How to create a web page based on SEO? How to create a web page based on SEO
It is a proven fact that people rarely go beyond the second page of Google search results, so much so that the joke that this is the best place to hide a crime has become popular. Thus, once the search engines know your site exists, they study it, index its information, and analyze its content to determine how and where it should appear on the results page. But, if it is not SEO optimized, it wont rank well and may end up far below your competitors. 1. Keywords People use words and phrases when searching for products or services on the internet. Do your research, ?nd out what your current and potential customers are searching for, and then generate content that deals with those terms. The important thing is that the most popular search terms support the content and structure of your site, so take the time to research and build the list of keywords from your audience, your industry, and your competition.
2. Title tag The Title tag summarizes what people can expect from your page. It is displayed in important places, including the browser title bar and search engine results. 3. Meta Description Tag The Meta Description tag is displayed below your web page link in search results, and it should be attractive so that people click through and visit you. Each page should include a unique description using that pages keyword. Meta Description tags must be at least 150 characters, preferably only alphanumeric and common punctuation. 4. Header tag or heading (H1)
It is recommended that each page of your website include only one H1 tag since, although it does not appear in search results, this is one of the essential texts on the page. The header tells your visitors what they are reading or viewing; he thinks of a book chapter title. It must be a short, punchy sentence and include the keyword of the page. 5. Content of the page Use a minimum of 300 words for each page, including keywords from the list you previously selected. But it is not about ?lling the text pages just because. Post only original material on your website, and always include credit when using reference sources. And even more important, make sure that the content on the page is related to the topic of the keyword. 6. Image optimization
Images help break up the text and add visual interest to your website. In addition, optimizing them translates into greater visibility ~in Google image searches. So make sure you include an image on every page and optimize them for referral tra?c from image searches. Look at these three aspects: File name. Link the page keyword to the ?lenames of the images you include. Preferably, always use lowercase, avoid articles (to, of, for) and separate each word with a hyphen. ALT text attribute. Because search engines can not "see" images the way you do, they rely on other data to properly catalog and index them. This is the ALT attribute, where you should also use the page is target keyword. Image size. High-quality images look amazing but are heavier. And if your web page loads slowly, your users could abandon it in a few seconds, which causes you to lose new customers. In addition, this could a?ect the Google rating in terms of user experience.
7. URL Just as important to your site as the domain name is the structure of the URL addresses since good organization and ranking help search engines understand the relative importance of each page. From here, you will see a couple of technical elements of SEO, of which you only share some basic notions.