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Merck Serono Transportation Plan Ecomm 2009

Explore how Merck Serono revamped its transportation plan in Geneva, aiming to reduce parking ratio and promote sustainable commuting options for employees, leading to significant CO² emission reduction.

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Merck Serono Transportation Plan Ecomm 2009

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  1. Merck Serono Transportation Plan (Geneva, Switzerland)

  2. About Merck Serono • Merck Serono is the pharmaceutical division of Merck KGaA. • 1’300 employees work at the Headquarters in Geneva Merck Serono transportation plan - Ecomm 2009

  3. Context Problem Areas • Decision to regroup three work locations into one • Reduction of the ratio of parking space per employee from 0,74 to 0,16 (1 parking space for 6 employees) Initial Objectives of the Transportation Plan • Minimize the negative effects caused by the lack of parking spaces • Persuade those concerned that the quality of transport can be maintained Merck Serono transportation plan - Ecomm 2009

  4. The Transportation Plan Objectives of the Transportation Plan • Encouraging alternatives to single-occupancy car-use • Taking staff needs into account • Promoting equity • Optimising the use of the car park • Enabling employees to come to work in good conditions Merck Serono transportation plan - Ecomm 2009

  5. Transportation Plan Event History • December 2005 : information, geo-localisation, online survey for all employees and the creation of two working groups • March 2006 : Results of the geo-localisation, the survey and cross-analysis Merck Serono transportation plan - Ecomm 2009

  6. Investigation Results Merck Serono transportation plan - Ecomm 2009

  7. Transportation Plan Event History • December 2005 : information, geo-localisation, online survey for all employees and the creation of two working groups • March 2006 : Results of the geo-localisation, the survey and cross analysis • January 2007 : Implementation of the first measures Merck Serono transportation plan - Ecomm 2009

  8. The Measures Code of Practice Based on Eligibility : • Permanent reduced mobility • Company car • Parents with children in the company’s nursery • Carpooling members • Dissimilarity between the time span required by car and combined transport > 1,5 (staff who live 40 minutes away from work using shared transport) Merck Serono transportation plan - Ecomm 2009

  9. The Measures Encouraged Measures • Transport allowance depending on home location (up to 400 €/an) • The option of purchasing local public transport directly on the website + discount prices • Quota of 35 admissions to the company car park • Inside parking spaces for bicycles + discount on electric bikes • Online Information on how to get to Headquarters • Networking options for the carpooling scheme Merck Serono transportation plan - Ecomm 2009

  10. Transportation Plan Management Specific IT Application • Information on how to access the worksite Merck Serono transportation plan - Ecomm 2009

  11. Transportation Plan Management Specific IT Application • Information on worksite access • Networking between employees wishing to participate in the carpooling scheme • Occasional parking bookings (on-line, confirmation by e-mail/text, or phone • Management of the transport allowances Merck Serono transportation plan - Ecomm 2009

  12. Monitoring • Reel-time management of the car park Merck Serono transportation plan - Ecomm 2009

  13. Transportation Plan Event History • December 2005 : information, geo-localisation, online survey for all employees and the creation of two working groups • March 2006 : Results of the geo-localisation, the survey and cross analysis • January 2007 : Implementation of the first measures • January 2008 : monitoring by means of an online survey • June 2008 : Implementation of news mesures • January 2009 : monitoring by means of IT application Merck Serono transportation plan - Ecomm 2009

  14. Evaluation An Important Progress • + 12% of carpooling • + 7% Park and Ride • + 34% Public transportation • + 1% Bicycle / walking Merck Serono transportation plan - Ecomm 2009

  15. Evaluation Merck Serono transportation plan - Ecomm 2009

  16. Evaluation - 53% CO² emissions in two years Merck Serono transportation plan - Ecomm 2009

  17. THANK YOU FOR YOUR TIME! Merck Serono transportation plan - Ecomm 2009

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