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Brides Against Breast Cancer. Kamille Laffins Amber Morrison Melissa Nava Jessica Nyquist Kristina Pearson Anne Sullivan. The Organization. Mission: to help ensure that people impacted by cancer have the resources and information they need in their battle with cancer Overview
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Brides AgainstBreast Cancer Kamille Laffins Amber Morrison Melissa Nava Jessica Nyquist Kristina Pearson Anne Sullivan
The Organization • Mission: • to help ensure that people impacted by cancer have the resources and information they need in their battle with cancer • Overview • an organization (for-profit) that sells wedding gowns and organizes other fundraisers to provide free cancer services,support, and programs to cancer patients and their families
The Organization (Cont.) • Center for Building Hope (CBH) • Wholly owned affiliate of BABC • Making cancer services and information available to everyone free of charge • The income from BABC makes it possible for the Center for Building Hope to offer it’s free services • 80% of BABC proceeds go to helping cancer patients and providing services for patients, and families.
The Event • A typical event hosts 100-300 guests • Each brides brings one guest • Nationwide Tour of Gowns • 51 shows planned for 2014 • An admission ticket costs $30-$40 • This includes one guest • Additional guests cost $20-$30 • Cost depends on show location
The Event (Cont.) • Minneapolis Show • Low attendance made it difficult to stay busy • Tasks • Putting dresses away • Helping package dresses up • Getting them ready for transport • Greet brides • Assist brides trying on dresses • Dressing room assistant • Personal Shopper
The Event (Cont.) • Packing up dresses for transport Dresses ready for transportation. Retrieved from http://www.bridesagainstbreastcancer.org/main/videos/
The Dresses • Dresses cost an average of $600.00 • Designer dresses available • Money raised goes to BABC • An average of 20 dresses are sold each show • All dresses are donated by manufacturers, brides, designers, and bridal retailers • Veils, tiaras, and jewelry also available • Boutique located in Sarasota, FL • Show room is 3,500 sq. ft. • Prices range from $99 to $3,900 • Sizes range from 4-18
The Dresses (Cont.) Dress racks. Retrieved from http://www.bridesagainstbreastcancer.org/ Designer dress. Retrieved from http://www.designsnext.com/fashion/womens-fashion/20-designer-wedding-dresses.html Maggie Sottero Designer Dress. Retrieved from http://www.maggiesottero.com/
The Purpose the Project • Raise funds for: • offering free cancer support • free information to families impacted by cancer • donate to local cancer organizations • Building breast cancer awareness • Building awareness regarding community service • Building our RTH Groups’ Teamwork
Vendors • Tuxedo Rentals • Photography • Pure Romance • Jewelry Pure Romance Logo. Retrieved from http://www.wlwt.com/news/local-news/cincinnati/pure-romance-acquires-rival-company/23991206 Ralph Lauren Tuxedo Rentals. Retrieved from http://tuxedodistrict.com/ Bella Wedding Photography. Retrieved from http://www.bellapictures.com/
Other BABC Events • Run & Renew • Tour of Gowns • Wine Women & Shopping • Aroos Wedding Show • Mile High Celebrity Bar Tending
BABC Statistics • In 2013 • 4000 volunteers • over 32,000 hours worked • Annual funds raised by the Tour of Gowns reaches • one million
BABC Following • Twitter followers: • 1,300+ • Facebook fans • 10,400+ • Viewership of events • 225 million+ • Televised advertisements • 472+
Project Improvements • With increased attendance • More involved in helping brides find affordable gowns • More breast cancer awareness if more brides attended • More money raised to support the BABC organization • Timing of Event • Extremely cold weather deterred attendance
Personal Volunteering • Anne • North Memorial Hospital: Chemotherapy Department • Amber • Fairview Lakes Hospital Wyoming MN: Emergency Room Department • Jess • Mercy Hospital: Surgical Admissions & Recovery
References • About Brides against Breast Cancer. Retrieved April, 2014, from http://www.bridesagainstbreastcancer.org • Brides against Breast Cancer Gown Sale. (February, 2014). Fox News. Retrieved from http://www.myfoxdetroit.com/story/24789492/brides-against-breast-cancer-wedding-gown-sale-feb-21-22