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SEO

SEO. Search Engine Optimization. Other Stats. 500+ million Google queries per day 20 petabytes of information per day processed by Google Millions of new URLs every day. SEO. The search engines measures the human interest and attention devoted to them as revealed through the link structure.

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SEO

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  1. SEO Search Engine Optimization

  2. Other Stats • 500+ million Google queries per day • 20 petabytes of information per day processed by Google • Millions of new URLs every day

  3. SEO The search engines measures the human interest and attention devoted to them as revealed through the link structure.

  4. 90 Percent . . . Only look at the first search page.

  5. BYU, SEO, and the Church • Any one organization can have a maximum of two listings in the first page search result. • .edu sites are usually ranked higher • The search engines view BYU as a separate entity from the Church • BYU has a rich trove of information that isn’t optimized at all for searching. For example . . .

  6. On the Fourth Page On November 30 in life of the Joseph Smith

  7. speeches.byu.edu • 748 references to the Prophet Joseph Smith • Many talks about Joseph Smith: • “Profile of a Prophet,” by Hugh B. Brown • “Lightning Out of Heaven: Joseph Smith and the Forging of the Community,” by Terryl L. Givens • “A Choice Seer” by Neal A. Maxwell • “Joseph Smith and the Problem of Evil” by David L. Paulsen • “The Looseness of Zion: Joseph Smith and the Lighter View” by Leonard J. Arrington • Many, many more

  8. Why doesn’t a Google search for “Joseph Smith” rank speeches.byu.edu on a first page?

  9. 杨百翰 – 大学

  10. Our university is one of the most popular LDS Church-related search terms in China (+1/2 billion users) and has lead people to the Church.

  11. “BYU’s faculty, staff, students, and administrators should be anxious to make their service and scholarship available to The Church of Jesus Christ of Latter-day Saints in furthering its work worldwide.”—BYU Mission Statement

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