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BUILDING AN SME FINANCE FUNCTION. Barry Jones, Principal Maroon Ventures French Chamber, 21 February 2012. WHY ARE WE HERE?. WHAT SOLUTION IS RIGHT FOR YOU?. “To identify the right finance function for your business, and ensure it is doing the right things ”. AGENDA.
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BUILDING AN SME FINANCE FUNCTION Barry Jones, Principal Maroon Ventures FrenchChamber, 21 February 2012
WHAT SOLUTION IS RIGHT FOR YOU? “To identify the right finance function for your business, and ensure it is doing the right things”
AGENDA FROM START UP TO LISTED COMPANY BUILDING YOUR FINANCE FUNCTION: STEP BY STEP WHAT SHOULD THE FINANCE FUNCTION DO? WHAT STAFF DO YOU NEED? THE CEO – CFO MARRIAGE
THE SPACE BETWEEN
Strategy Reports Forecasts Finance Function Processes Resources THE CFO CYCLE
BUILDING YOUR FINANCE FUNCTION: STEP BY STEP
FINANCE FUNCTION – TOP 10 TASKS 1 PROCESS TRANSACTIONS 2 CASH FLOW MANAGEMENT 3 BUSINESS PLANNING CAPITAL RAISING 4 5 IMPROVE CONTROLS 6 IMPROVE REPORTING 7 PERFORMANCE MEASUREMENT 8 REGULAR FORECASTING 9 COMPLIANCE 10 TAX & TREASURY PLANNING
THE “POINTY-HEADS” CLERK CONTROLLER CFO ACCOUNTANT $x2 $x2 $x2 TRANSACTION PROCESSING CLERK + BASIC REPORTS + AR / AP MANAGEMENT ACCOUNTANT + CUSTOM REPORTS + SOFTWARE + BASIC CASHFLOW MANAGEMENT CONTROLLER + STRATEGY + FINANCE + (SME) BUSINESS MANAGEMENT
WHAT DO YOU NEED? High Low Controller CFO Low CEO Time / Skills Accountant Controller High Business Size / Complexity
BUILDING ROME CEO – VISION – “WHERE / WHAT” CFO – PLAN – “HOW / WHEN”
BRIDGING THE GAP CEO Finance Information
THANK YOU barry.jones@maroonanalytics.com