From Handouts to Hard Dollars: Sustaining projects with collaboration and partnerships

1. From Handouts to Hard Dollars:Sustaining projects with collaboration and partnerships MLA Annual Meeting, May 24, 2004 Linda Phillips, CLIC-on-Health Project Director Julia Sollenberger, Director, Health Science Libraries and TechnologiesUniversity of Rochester Medical Center Kathy Miller, Executive Director, Rochester Regional Library Council

2. Community and Library Information Collaboration on Health

3. CLIC-on-HealthPartners • Public libraries • Medical libraries • Schools • Health Agencies • County Health Department; Office for the Aging • Technical services provider

4. CLIC-on-Health Program Components • Website • Training • Information Referral • Awareness

6. Training

7. InformationReferral Consumer Public library Medical Library Health Agency

8. Awareness

9. Grant Funding • Is good for start-ups, “sexy” new projects • Is difficult for existing projects – infrastructure and sustainability • Has a specific focus – may not be your project’s focus

10. CLIC-on-Health Grant Funding • LSTA • NN/LM grants • Private foundation – pending • NLM – “hold” status

11. The Future of the Project or Life after Grant Funding ? ? ?

12. BUSINESS PLAN Translates the vision into a concise statement for funders.

13. Why a Business Plan? • Forces detailed, specific planning • Funders expect to see it • Focuses discussion • Evidence that “we have our act together”

14. Strategic Planning Process • Identified categories • Brainstormed ideas by category • Established 3 levels • Prepared narrative

15. The three levels • Baseline • Near-term future – beyond basics • Long-term future - the dream

16. Category Level 1 Baseline Level 2 Near-term Future Level 3 The Dream Long-term Future Website development Training Awareness Collaborations Information referral The Strategic Planning Grid

17. Category Level 1 Baseline Level 2 Near-term Future Level 3 The Dream Long-term Future Website development • Update/add health agency listings • Actions to improve search engine ranking • Search public library on-line catalogs • Conduct usability testing • Become Go-Local site • Add sections for targeted groups • Develop 2-1-1 partnership – coordinated websites • Add on-line “Help” function • Overhaul look & technology Website Development

18. The Possibilities… Who might help us develop a Business Plan? • Small Business Development Center • Rochester SCORE chapter • Intern from Simon School MBA program at the University of Rochester • Nonprofit Works

19. Plan the Plan • Inventory existing information • Compile in Business Plan order • Identify gaps • Develop Business Plan work plan

20. Plan the Plan Time to completion 2½ months Cost estimate $2000-$2500

21. Funding Possibilities • United Way • Sponsorships – Wegmans, Excellus • Private foundations

22. Funding Possibilities • One time funding – county or NY state • Collaborative projects – WXXI Second Opinion • Contractual services • Website “finders fee”

23. Conclusions • Local efforts not coordinated • Building relationships takes time • Two distinct populations with different needs • Must become a part of the nonprofit community

24. Not a Hand Out but a Helping Hand