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HP Institute

HP Institute. New product bundles & pricing Commercial offering Part 1. HP Institute Pricing and Commercial Model. Discussion topics. Session 1 HP Institute Value Proposition HP Institute feedback and priorities HP Remote Lab pricing update New product bundles and pricing Session 2

december
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HP Institute

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  1. HP Institute New product bundles & pricing Commercial offering Part 1

  2. HP Institute Pricing and Commercial Model Discussion topics • Session 1 • HP Institute Value Proposition • HP Institute feedback and priorities • HP Remote Lab pricing update • New product bundles and pricing • Session 2 • Commercial offering and pricing • Marketing and demand gen resources

  3. New skills required by Business & IT pros 21st century skills require both business context and practical tech experience

  4. HP Institute offerings Based on industry standards, powered by HP Business career path IT career path IT Architect • IT For Business • IT acumen for business leaders • Driving business outcomes through technology • Owned IT • Outsourcing • Cloud services • Converged Infrastructure • Cloud • Cloud essentials • Choosing between onsite, hosted, and cloud services • Cross-technology virtualization • Cross-technology integration • Business acumen for IT leaders HP ATA Certification • Connected devices • Designing and deploying multidevicesolutions (PC, laptop, mobile device, and virtual clients) • Client security, management • Consuming hosted , cloud applications • Networks • Designing and deploying wired and wireless networking solutions • Virtual networking • Network security and management • Servers & storage • Designing and deploying server and storage solutions • Optimizing applications • Security and management

  5. Remote Lab Datasheets Available NOW HP Institute practical experience is KEY Two options to provide practical experience for tech students • Classroom vs individual experience • 21st century skills • Remote Lab • Not simulation/virtual = better educational outcomes • Student access to $500k REAL cutting edge equipment • NO Capital investment • Onsite Lab • 60-70% discount on server and network equipment used in the classroom

  6. HP Institute value to Certiport partner • Higher value product • High price point with strong margin • Diversification • Aligns with where the market is going • Massive opportunity with IT for Business • Architecture skills are the “sweet spot” within technical certifications • Employability value proposition • Brand extension into higher “semi-pro” product segment • Brings connections to employers (HP resellers/customers) • High value to government agencies • Stepping stone to Pearson VUE integration • Learning to sell HP ATA is the key to being able to sell the new pro portfolio

  7. Feedback on HP Institute Feedback from Customers and Certiport Sales • What is working? • “I wish our other partners were like HP!” Great support from HP in region. • “Content is great!” High interest in the product. Strong pipeline! • “ATA-IT for Business is timely and meets a real need!” Fantastic feedback from educators & employers! • “30/90 preview enhancement is helpful.” This will help in evaluations and closing deals. • What is NOT working? • “Remote Lab pricing is inflexible.” Need marketing piece, lab as part of 30/90, localization. • “Program is operationally complex.” 6 systems with discrete logins. • “Customers are waiting until we have a full solution.” Cloud content not available. • “Need employability story.” Engagement from HP partners will help close deals. • “Big opportunity with commercial training centers.” HP Institute is restricted ATA to academic markets.

  8. HP Institute FY13 Priorities Joint HP & Certiport Priorities • Complete product portfolio  • Operational streamline • New pricing and commercial offering • Employability connections and case studies • Certiport partner readiness

  9. HP Institute Remote Lab Pricing Announcing new prices! New Price Mature Markets New Price Emerging Markets • Old Pricing SP- $300 SP- $300 SP- $100 CP - $100 CP - $100 CP - $100 $1,500 HP - $1,100 $1,200 $1,000 HP - $800 HP - $800 Mature/Emerging market prices set in consultation with Regional Sales Directors Prices represent Networking lab

  10. HP Institute for Higher Education Customizable program to meet academic objectives Pricing may vary by region and solution configuration. US Higher Ed pricing shown.

  11. New HP Institute pricing • New A la Carte and License/Lab pricing: • Tiered pricing • Available in Certiport Systems Sep 1 • Can do manual deal immediately - Submit to hpata@certiport.com

  12. New HP Institute pricing • New A la Carte and License/Lab pricing: • Tiered pricing • Available in Certiport Systems Sep 1 • Can do manual deal immediately - Submit to hpata@certiport.com • New Bundle pricing: • Tiered pricing • Available in Certiport systems on Sep 1

  13. HP Institute cost comparison HP Institute is extremely price competitive when whole solution is considered

  14. HP Institute value to your customers Make it a value-driven NOT price-driven conversation • HP market share ensures demand • End to end portfolio of offerings • Large employer network (~350,000 partners WW) • Certification provides measurable results • Aligned with business/industry needs • Emerging skill profile for both business and IT professionals • Student gains employability skills • Extremely cost efficient

  15. Questions?

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