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Interactive Video Benchmark Report

Video provides some unique opportunities for interactivity, so Brightcove and Demand Metric partnered to research the current definitions, adoption, applications and effectiveness of interactive video. This report presents the results of this research.

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Interactive Video Benchmark Report

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  1. Interactive Video Benchmark Report © 2015 Demand Metric Research Corporation. All Rights Reserved. Interactive Video:

  2. TABLE OF CONTENTS 3 4 6 9 13 17 27 29 30 19 24 28 TABLE OF CONTENTS 3 4 6 9 13 17 27 29 30 19 24 28

  3. INTRODUCTION 3

  4. EXECUTIVE SUMMARY 4

  5. EXECUTIVE SUMMARY 5

  6. ACKNOWLEDGEMENTS 27

  7. ABOUT BRIGHTCOVE 28

  8. ABOUT DEMAND METRIC 29

  9. © 2013 Demand Metric Research Corporation. All Rights Reserved.© 2015 Demand Metric Research Corporation. All Rights Reserved. © 2013 Demand Metric Research Corporation. All Rights Reserved.© 2015 Demand Metric Research Corporation. All Rights Reserved.

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