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To Group or Page

To Group or Page. Facebook Options PJF April 11, 2012. Case Study – Gig Harbor Yacht Club (GHYC) Junior Sail Program. Publish summer class schedule Advertise events – annual auction Generate excitement through pictures and videos Access to registration form

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To Group or Page

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  1. To Group or Page Facebook Options PJF April 11, 2012

  2. Case Study – Gig Harbor Yacht Club (GHYC) Junior Sail Program • Publish summer class schedule • Advertise events – annual auction • Generate excitement through pictures and videos • Access to registration form • Build community of past, present and future students, parents and friends of the sail program • Provide instructional videos • Feature sponsors – attract & appreciate • Easy to find when parents search Facebook

  3. Compare/Contrast Recommendation: Use Page Format

  4. Recommendation • Use Facebook Pages for Junior Sail Program; continue using Facebook Group for sailing team

  5. Sources • http://www.forumone.com/blogs/post/table-facebook-pages-vs-facebook-groups-vs-linkedin-groups; Submitted by Andrew Cohen on 20 January 2012 • http://basicblogtips.com/facebook-groups-or-pages.html; Article by Faissal Alhaithami

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