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Explore the economic boom, aviation advancements, and impact of mass production during the vibrant 1920s. Discover the rise of consumer culture, managerial revolution, and societal changes. Don't miss the historical insights into the era!
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Chapters 7 & 8 • Test on WEDNESDAY • Notebook due WEDNESDAY after the test
8.2 Study Guide • In a 1925 survey conducted in Muncie, Indiana, 21 out of 26 families who owned cars did not have bathtubs with running water. • Real per capita soared 22 percent in the 1920s. • As Americans' wages increased, their work hours decreased. • In 1926 International Harvester instituted an annual 2 week paid vacation for employees. • The implementation of mass production created more supply and reduced consumer costs.
8.2 Study Guide • Henry Ford's assembly line system divided operations into simple tasks that unskilled workers could do, and it cut unnecessary motion to a minimum. • Ford increased his workers' wages in 1914 to $5 per day and reduced the workday to 8 hour shifts. • Auto-making alone consumed 15% of the nation's steel, and the flood of cars stimulated a tremendous expansion of the petroleum industry. • The automobile created new small-business opportunities such as garages and gas stations • The transatlantic solo flight of former airmail pilot Charles Lindbergh in 1927 most powerfully demonstrated the possibilities of aviation.
8.2 Study Guide • In 1926 the NBC established a permanent network of radio stations to distribute daily programs. • In 1928 Americans experienced complete coverage of the first Presidential election campaign conducted over the airwaves. • One notable aspect of the economic boom was the growth of individual borrowing • To create consumers for their new products, manufacturers turned to advertising • The managerial revolution in companies created a new career, the professional manager
Advertising of the ‘20s Ford Ad - 1924Tudor Sedan $590 ($8300), Sedan $685 ($9600),Coupe $525 ($7500) http://www.eyewitnesstohistory.com/snpmech4.htm
Ford’s Model T - a car could be assembled in 93 minutes. In 1914 he produced 248,000 Model T's. The Assembly line IRC. "An assembly line.."unitedstreaming: http://www.unitedstreaming.com/
Ford’s assembly line http://www.uscibooks.com/taylor/taycov.htm
Sample automobile prices for 1925 Ford Motor Co. $590 $8200 Durant Motors, Inc. $785 $11,020 Chevrolet Motor Co. $795 $11,161 Dodge Brothers Co. $1,250 $17,548 Studebaker Corp. $1,595-$2785 $22,400-$39,100 Buick Motor Co. $1,665-$2,350 $23,375-$33,000 Chrysler Motor Car Co. $1,825 $25,620 Packard Motor Car Co. $3,275-$4,900 $46,000-$68,800 Cadillac Motor Car Co. $3,885-$4,550 $54,540-$63,900 Lincoln Motor Co. $4,800 $67,300 Daniels Motor Co. $7,600 $106,700 Rolls-Royce of America $10,895 (chassis only) $153,000
Advertising of the ‘20s Colgate Toothpaste Ad - 1924$.25 for the large tube http://www.eyewitnesstohistory.com/snpmech4.htm
Advertising of the ‘20s Washing machine ad - 1923 http://xroads.virginia.edu/~ug00/rekas/attic/wash.htm
Advertising of the ‘20s 1923 Cream of Wheat ad http://xroads.virginia.edu/~ug00/rekas/attic/cream.htm
Advertising of the ‘20s http://xroads.virginia.edu/~ug00/rekas/attic/kiss.htm
Advertising of the ‘20s 1928 ad for a car battery http://scriptorium.lib.duke.edu/dynaweb/adaccess/radio/1922-1929/@Generic__BookTextView/705;nh=1?DwebQuery=electronics--misc#X
Advertising of the ‘20s http://scriptorium.lib.duke.edu/dynaweb/adaccess/beauty/shave1914-1953/@Generic__BookTextView/1886
Advertising of the ’20s 1924 radio http://www.antiqueradio.com/photorev3_10-95.html
Advertising of the ’20sAmerican Telephone & Telegraph (AT&T)
8.2 Study Guide • American Farmers did not share in the prosperity of the 1920s. • The Fordney-McCumber Act of 1922 dampened the American market for foreign goods and provoked a reaction in foreign markets against American Agricultural products.
Classwork & Homework • Complete Chart on back of 8.2 • Eyewitness to History (own paper) • Read the three sources on p. 460-461 • Answer all 4 of the questions in the DBQ box on the bottom of 461.