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Benched Shows Match Shows A Less Harried Time Culture of Student/Apprentice. History. = 145,591 = 144,456 = 143,020 = 140,532 = 135,811 = 130,437 . Unique Dogs Entered In Conformation. Decline 15,000+ Dogs. Unique Dogs Entered In Conformation. 10.4%. 5000 + families per
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Benched Shows Match Shows A Less Harried Time Culture of Student/Apprentice History
= 145,591 = 144,456 = 143,020 = 140,532 = 135,811 = 130,437 Unique Dogs Entered In Conformation
Decline 15,000+ Dogs Unique Dogs Entered In Conformation 10.4%
5000 + families per year try us and leave Loss Of Households
New Delegates Mentor Program Judges’ Education Breed Mentoring Proof of Concept
Goals • Encourage newcomers • New exhibitors • New club members • Improve retention rates • Proper introduction to the sport • Not breed specific
Andrea Jordan Lane Manager, Public Education AKC New Exhibitor Mentoring Program
Progress • 400 Mentors to date • 800 Mentees to date
Survey Highlights • Response rate • Matches • Joined clubs • Competed at show
Survey Conclusions • Negatives • Timeliness • Responsiveness • Frustration • Positives • Successes/Responses
New Plan Models Canine Ambassador Gives Mentees some control Provides options if no follow through Program Improvements
Expand the program to: Companion Events Canine Partners Down the Road
Canine Experiences Opportunity for club to host a day of mentoring Outreach to new registrants as introduction Down the Road
Are you offering breed specific mentoring to new exhibitors? Will you help recruit mentors for New Exhibitor Mentoring Program? Parent Club Involvement
Public Education Department Andrea Jordan Lane, Manager ajl@akc.org 919-816-3722 Contact Information
Questions & Answers Thank you