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In This PPT you will find basic definition of digital marketing. to know more click on https://piidmpune.com
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Digital Marketing Course In Pune Presented By PIIDM (Pashium International Institute of Digital Marketing)
What is Marketing? • Marketing is promotion of your Brand / Business / Services. • It is the action to promote or sell your services. • It includes market research.
What are the types of Marketing? • There are two types of Marketing: • Traditional Marketing • Digital Marketing
Traditional Marketing • Traditional marketing is the marketing method in which we do not use internet or any other advance marketing strategy. In traditional marketing we use Flyers, Hoardings, Newspaper ads, etc.
Digital Marketing • Digital Marketing is a technique to promote your Brand / Business / Services using Digital Technologies. • Ex: Social Media, Website, Google Ads, Radio, TV Etc.
Types Of Digital Marketing • There are Two Types Of Digital Marketing • Inbound Digital Marketing • Outbound Digital Marketing
What is Inbound Digital Marketing • Inbound Digital Marketing means promoting your products using Internet, you don’t need to go anywhere outside to promote your business / brand / services. • Ex: Social Media Promotion, Website Promotion, etc.
What is Outbound Digital Marketing? • Outbound Digital Marketing is advance Digital Marketing using Traditional Marketing Methods. In short, in outbound digital marketing you need to go outside for promoting your business / brand / services. • Ex: Radio ads, TV ads, Etc.
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