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Strategic Foundations to help build & sustain income. Presented by Lali Wiratunga 30 July 2016. It starts with purpose and people committed to it. What we’ll cover today. We haven’t got the money, so we have to think”. Mission. Stability & Growth. Financial perspective.
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Strategic Foundations to help build & sustain income Presented by Lali Wiratunga 30 July 2016
We haven’t got the money, so we have to think” Mission Stability & Growth Financial perspective Community Programs Balance income/expenses Recognition of Staff/Volunteers Impact of Programs Ease of Giving Product/Service Quality Stakeholder Perspective Operational Processes Improve Operations Communications Innovation Community Building Learning & Growth Personal Growth Opportunities Recognition Programs Develop Staff /Volunteers Build Competencies
Start with reliability and autonomy rather than diversity of income streams Reliability Autonomy HIGH Rental income, advertising, small-medium sized individual contributions, endowments, memberships. HIGH Small-medium sized individual contributions, endowment, memberships, fees for services, foundation operating grants.. MEDIUM Ongoing contracts, 3rd party reimbursements, major contributions, fees for services, corporate charitable contributions MEDIUM Major individual contributions, corporate charitable contributions, LOW Government project grants, foundation grants, corporate sponsorships LOW 3rd Party reimbursements, government project grants, ongoing government contracts, foundation project grants
Exercise in Pairs: Income & Resources (10 mins) Pure Investment • What income streams do you have today? • What resources or assets are required for these income sources? • What opportunities do you envisage to establish new & grow existing revenue streams? Social Impact Bonds Contracts Corporate Philanthropy Trading/Fee-based Goods and Services Grant Funding Major Gifts Government Grants Gifts & Donations Pure Giving Not for Profit Profit Adapted from: Raymond, S (Wiley, 2010)
Group Discussion: Income & Resources (10 mins) Pure Investment • What income streams do you have today? • What resources or assets are required for these income sources? • What opportunities do you envisage to establish new & grow existing revenue streams? Social Impact Bonds Contracts Corporate Philanthropy Trading/Fee-based Goods and Services Grant Funding Major Gifts Government Grants Gifts & Donations Pure Giving Not for Profit Profit Adapted from: Raymond, S (Wiley, 2010)
Case Study: Water on Tap: Customer-centric Consumers • Uniquely designed, affordable reusable bottles • BYO reusable bottle option • Refill with FREE chilled water • Digital display providing advertising and community service announcement opportunities • 76% of people surveyed who used Go2Zones could recall at least one of the on-screen advertisers Advertisers
Exercise: Business Model Canvas (15 mins) • Who is our customer? • What value proposition should be offered to reach this customer? • What key activities must I do that help my customers experience this value proposition? • How can my organisation make money from doing this? Adpated from Business Model Canvas available at: Strategyzer.com
Openness of culture & vision Organisational Velocity External Collaboration Rewards & Recognition Internal Collaboration Stakeholder Centricity Innovation Focus Innovation distinguishes between a leader and a follower
The Innovation Ambition Matrix & the “Golden Ratio” 10% 20% 70% Source: Managing your Innovation Portfolio (Harvard Business Review)
The innovation funnel Idea Generation Idea Development Diffusion • Dissemination across the organisation • Selection • Development • In-house • Cross-pollination • External
Think like a start-up to help you move ideas through the innovation funnel
Let’s stay connected https://au.linkedin.com/in/laliwiratunga @laliwiratunga lwiratunga@westpac.com.au