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Why profiling personas

Why profiling personas. CSI and Criminal Minds (deduction) Glass Bead Game ”language to play with content of culture” Jung ”Archetypes” and idea of ”Individuation”. What to profile. Personality: Recognizable and reoccurring emotional, rational and behavioural patterns Think Feel Behave.

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Why profiling personas

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  1. Why profiling personas • CSI and Criminal Minds (deduction) • Glass Bead Game ”language to play with content of culture” • Jung ”Archetypes” and idea of ”Individuation”

  2. What to profile Personality: Recognizable and reoccurring emotional, rational and behavioural patterns • Think • Feel • Behave • Fears and Cover-ups? • Communication Styles? • Defenses? • Coping Mechanisms? • Values? • Expectations? • Decision and Thinking Patterns? • Argument Styles? • Ways of Resolving Conflicts?

  3. Personality theories • In type theory is a representation of a particular pattern of basic elements. Special attention is devoted to what the individuals have in common. • In trait theory it is a compendium of traits or characteristic ways of behaving, thinking and feeling. The focus here is on the differences between individuals. • These two theories, as the two sides of the same coin, are interchangeable and integrated with each other.

  4. Ancient and Modern Taxonomies • Kabbalah • I Ching • Zodiac – Astrology (signs - planets) • Tarots(22 major arcana) • Plato (2 dimensions – anxiety, impulsivity) • Galen (4 temp.: sang., phlegm., melanc., choleric) • Wundt (2 dim. to Galen – change, excitement) • Golden Dawn (oto, rosy cross, rosicrucians) • Enneagrams (Gourdjief, sufi) • Freud (oral, anal, phallic, latent, genital) • Jung (intro-extro, thinking-feeling, sensing-judging) • Socionics (sovietic people templates) • MBTI • Kiersey(temperaments) • Allport (language based, 18000 trait terms) • Cattell (4504 traits, factor anal., 16 semantic clusters) • Fiske, Tupes, Christal (5 factors of peer rating) • Norman, Big 5 (extaversion, agreableness, conscientiousness, stability/neuroticism, openness) Rejection of semantics in favour of behaviour • Even Bigger 3 (intro-extro, stable-neurotic, normal-psychotic-agreableness) • Eysenk (empirical clustering of behavioral characteristics) • Streleau (excitation, inhibition, balance) • Types of fun (Lazzaro)

  5. A Taxonomy of Taxonomies Descriptive:concern is with finding the regularities in behavior rather than explaining them • Fiske, Tupes, Christal • Norman • Big 5 • Tarots • Enneagrams • Jung • Socionics • MBTI • Kiersey • Causal: what are the mechanisms that lead to dimensionsfrom which behaviour arises • I Ching • Zodiac • Even Bigger 3 • Eysenck • Strelau • Freud • Plato • Galen • Wundt • Types of fun (Lazzaro)

  6. A Taxonomy of Personality Tests • Objective:Objective personality tests are usually self-report inventories. Self-report inventories are paper-and-pen tests that require people to answer questions about their typical behavior. • The MMPI-2 The Minnesota Multiphasic Personality Inventory was originally developed to help psychologists diagnose psychological disorders. To interpret the MMPI-2, psychologists divide the answers to questions into fourteen subscales. Ten of these subscales give information about different aspects of the test taker’s personality. The other four subscales are validity subscales, which indicate whether the test taker was careless or deceptive when answering questions. A score on any single subscale doesn’t provide a clear indication of a specific psychological disorder. Rather, the score profile, or pattern of responses across subscales, indicates specific psychological disorders. • The 16PF The Sixteen Personality Factor Questionnaire (16PF) is a test that assesses sixteen basic dimensions of personality. It consists of a list of 187 questions. • NEO-PI The NEO Personality Inventory measures the Big Five traits: extraversion, openness to experience, agreeableness, conscientiousness, and neuroticism. • Projective:Projective personality tests require subjects to respond to ambiguous stimuli, such as pictures and phrases, that can be interpreted in many different ways. Projective tests are based on the projective hypothesis, which is the idea that people interpret ambiguous stimuli in ways that reveal their concerns, needs, conflicts, desires, and feelings. . • The Rorschach Test TATThe Rorschach test consists of a series of ten inkblots. Psychologists ask subjects to look at the inkblots and describe what they see, and the psychologists then use complex scoring systems to interpret the subjects’ responses. Scores are based on various characteristics of responses, such as the originality of the response and the area of the blot described in the response. The Rorschach gives psychologists information about the subject’s personality traits and the situational stresses the subject may be experiencing. • TAT The Thematic Apperception Test consists of a series of pictures containing a variety of characters and scenes. Psychologists ask subjects to make up stories about each picture and look for themes that run through the subjects’ responses. For example, a person with a high need for achievement may consistently come up with stories that have achievement-related themes.

  7. Kabbalah • Manipulation and permutation of the Hebrew language. Stream of free association which plays within the concepts and words being permuted (Abulafia). • Emanationist theology whereby God manifests Himself in ten archetypes, "spheres", the ten Sefirot.  • God, the En Sof or "infinite", is unknowable.  It is through the Sefirot that becomes knowable.  The Sefirot, the attributes of God, the ten aspects of the Divine Personality, are still one with, the En Sof.  They are not mediating stages between the Absolute and Creation, but phases of manifestation of Divinity itself; equivalent to the Christian three-in-one God. • 22 paths between the 10 nodes=22 letter of hebrew alphabet=22 major arcana of tarots trumps, a collection of 32 archetypal meanings

  8. Kabbalah 1. Keter - the "supreme crown" 2. Chochmah - the "wisdom" 3. Binah - the "intelligence" ”understanding” 4. Chesed - the "greatness" "love" ”mercy” 5. Gevorah - the "power" or "judgment" ”severity” 6. Tifaret - the "compassion" or "beauty" 7. Netzach - the "lasting endurance" ”victory” 8. Hod - the "majesty" ”glory” 9. Yesod - the "righteous one" "foundation of the world" 10. Malkut - the "kingdom"

  9. Kabbalah • CHESED: light, liberality, openness • GEVORAH: gravity, restriction, judgement • CHOCHMAH: intuition, creativity • BINAH: logic, reasoning • NETZACH: outward turned, extrovert • HOD: inward turned, introvert

  10. Kabbalah • 1: The Hedonist, The Addict, The Playboy (Che/Cho/Net) • 2: The New Ager, The Guru (Che/Cho/Hod) • 3: The Salesman, The Lawyer,The Promoter (Che/Bin/Net) • 4: The Scientist, The Machine, The Alien (Che/Bin/Hod) • 5: The Inquisitor, The Doomsday Prophet, the Hell-Fire Preacher (Gev/Cho/Net) • 6: The Martyr, The Flagellant, The Hypocondriac (Gev/Cho/Hod) • 7: The White Supremacist, The KGB, The Establishment (Gev/Bin/Net) • 8: The Criminal, The Sociopath (Gev/Bin/Hod) HEAVEN Chesed/Cochmah (Emotional/Love & Pleasure): free spirit, do what feels good. Chesed/Binah (Logical/amoral): self-absorbed liberality, not judgemental because too self-involved to care. HELL Gevorah/Cochmah (Emotional/Judging): interconnection, sense of the divine but limited by rules, conservative religious spirit. Gevorah/Binah (Cold/Judging): orderly, compartmentalizing, rational

  11. Astrology • PLUTO – the life force • NEPTUNE – the alpha and omega • URANUS – the divine spark • SATURN – gravity, limity, achievement • JUPITER – expansion, joy, learning • MARS – the warrior • VENUS – the lover • MERCURY – messenger, trickster, communicator • SUN • MOON

  12. Astrology • Astrology is not a metaphorical "as if" set of assumptions but the archetypes affiliated with houses, signs, and planets are interwoven into the very fabric of the universe, permeating all levels of reality. • Archetypes affiliated with the planets, are more than constructs or hypotheses, but something that the human mind is informed by and can intuit through feelings, experience, and self-reflection, something existent and real.

  13. Astrology • Sun: Personal strength, vitality and achievement, leadership qualities, power and authority; the need to express oneself; creativity, parenthood, (especially fatherhood), the need for recognition, esteem and personal pride. Ruler of the zodiac sign Leo • Moon: Inner feeling, moods, habits, the unconscious, nurturing and parenthood (especially motherhood), home and family life in general, instinctive reactions to life, need for emotional security and safety. Ruler of the zodiac sign Cancer. • Mercury: Mentality, communication, (especially for short distances), thought processes, teaching, schooling and basic education, literary pursuits, the immediate environment or neighborhood, capacity to be logical, detached and rational. Ruler of the zodiac signs Gemini and Virgo. • Venus: Relationships and partnerships of all kinds, romantic love, desire for beauty, harmony and co-operation, personal comforts and possessions, the arts, fashions and social life. Ruler of the zodiac signs Taurus and Libra. • Mars: Urge for action, personal energy and drive, assertiveness and aggression, sexuality and passions. Sport, physical activity and competition. Ruler of the zodiac sign Aries and traditional ruler of the zodiac sign Scorpio. • Jupiter: Personal growth and expansion, aspirations, desire for freedom, sense of justice and morality, religion, philosophy, higher education, the law, long distance communication, enterprise, risk taking and gambling. Ruler of the zodiac sign Sagittarius and traditional ruler of the zodiac sign Pisces. • Saturn: Personal limitations and structure, sense of responsibility, ambition, career, authority and hierarchy, serious thought, concern for hard realities of life, capacity for hard work, discipline of self and others, tenacity and trustworthiness, capacity to deal with sickness and difficulties in life. Ruler of the zodiac sign Capricorn and traditional ruler of the zodiac sign Aquarius.

  14. Zodiac • Aries (The Ram) (fire, cardinal, personal): Keyword: "I am". Freedom-loving, assertive, individualistic, independent, intellectual, pioneering, leader, action-oriented, fiery, straightforward, passionate, powerful. Can be extreme, arrogant, intemperate, violent, headstrong, impulsive. From dates March 21st to April 20th. • Taurus (The Bull) (earth, fixed, personal): Keyword: "I have". Resourceful, thorough, devoted, patient, sensual, affectionate, cautious, musical, artistic, solid, earthy, strong, sturdy, kind. Can be slow, possessive, stubborn, acquisitive, indulgent. From dates April 21st to May 21st. • Gemini (The Twins) (air, mutable, personal): Keyword: "I think". Logical, inquisitive, lively, active, curious, multi-tasking, talkative, sociable, duality, mercurial, whimsical. Can be superficial, two-faced, inconstant, restless, impulsive, headstong, stubborn. From dates May 22nd to June 23rd. • Cancer (The Crab) (water, cardinal, personal): Keyword: "I feel". Protective, sensitive, tenacious, family and home oriented, helpful, nurturing, watery, emotional, loving. Can be crabby, clinging, moody, worrying, pessimistic. From dates June 24th to July 22nd. • Leo (The Lion) (fire, fixed, social): Keyword: "I will". Generous, proud, theatrical, passionate, sunny, bright, kingly, powerful, loves attention, dramatic, independent, noble, creative, leader. Can be arrogant, bossy, boastful, egotistic, snobbish. From dates July 23rd to August 22nd. • Virgo (The Virgin) (earth, mutable, social): Keyword: "I analyze". Practical, efficient, critical, work and service oriented, common sense, modest, health conscious, mentally active, helpful, flexible. Can be pedantic, fussy, over-critical, worrying, over fastidious. From August 23rd to September 22nd.

  15. Zodiac • Libra (The Scales) (air, cardinal, social): Keyword: "I balance". Co-operative, diplomatic, urbane, fair, needs partnerships, refined, balanced, graceful, charming, debative, just, open-minded, social. Can be lazy, indecisive, dull, rationalizing. From dates September 23rd to October 23rd. • Scorpio (The Scorpion) (water, fixed, social): Keyword: "I desire". Passionate, secretive, powerful, keenly perceptive, deep, complex, analytical, inquisitive, resourceful, magnetic, intense, hypnotic, sexual, perspicacious, creative, vigorous, untameable, ambitious. Can be jealous, controlling, possessive, aggressive, cunning, cruel. From dates October 24th to November 21st. • Sagittarius (The Archer) (fire, mutable, universal): Keyword: "I perceive". Freedom loving, straightforward, extrovert, philosophical, intellectual, fun-loving, arrogant, adventurous, expansive, optimistic. Can be blundering, scattered, careless, jealous, too-serious, tactless. From November 22nd to December 21st. • Capricorn (The Sea-goat) (earth, cardinal, universal): Keyword: "I use". Prudent, cautious, patient, methodical, practical, reserved, ambitious, authoritative, competent. Can be saturnine, suspicious, rigid, cunning, over-cautious, pessimistic. From dates December 22nd to January 19th. • Aquarius (The Water Carrier) (air, fixed, universal): Keyword: "I know". Democratic, unconventional, detached, friendship oriented, humanitarian, cause-oriented, believes in the group, society, progressive, sophisticated, objective. Can be eccentric, elitist, dogmatic, aloof. From dates January 20th to February 18th. • Pisces (The Fishes) (water, mutable, universal): Keyword: "I believe". Imaginative, sensitive, compassionate, feeling, idealistic, spiritual, accepting, undiscriminating, creative, mystic, self-sacrificing, artistic. Can be impractical, neglectful, escapist, lazy, distracted. From February 19th to March 20th.

  16. Tarots • The Fool (0) • The Magician (I) • The High Priestess (II) • The Empress (III) • The Emperor (IV) • The Hierophant (V) • The Lovers (VI) • The Chariot (VII) • Strength (VIII) • The Hermit (IX) • Wheel of Fortune (X) • Justice (XI) • The Hanged Man (XII) • Death (XIII) • Temperance (XIV) • The Devil (XV) • The Tower (XVI) • The Star (XVII) • The Moon (XVIII) • The Sun (XIX) • Judgement (XX) • The World (XXI)

  17. Golden Dawn - Rosycrucians • twenty-two petals of the rose • twenty-two paths on the Tree of Life • twenty-two letters of the Hebrew alphabet.

  18. Enneagrams

  19. Enneagrams • Type One (Reformer - Rational, Idealistic) is principled, purposeful, self-controlled, and perfectionistic. Basic Fear: Of being corrupt/evil, defective Basic Desire: To be good, to have integrity, to be balanced • Type Two (Helper - Caring, Interpersonal) is demonstrative, generous, people-pleasing, and possessive. Basic Fear: Of being unwanted, unworthy of being loved Basic Desire: To feel loved • Type Three (Achiever - Success-Oriented, Pragmatic) is adaptive, excelling, driven, and image-conscious. Basic Fear: Of being worthless Basic Desire: To feel valuable and worthwhile • Type Four (Individualist - Sensitive, Withdrawn) is expressive, dramatic, self-absorbed, and temperamental. Basic Fear: That they have no identity or personal significance Basic Desire: To find themselves and their significance (to create an identity) • Type Five (Investigator - Intense, Cerebral) is perceptive, innovative, secretive, and isolated. Basic Fear: Being useless, helpless, or incapable Basic Desire: To be capable and competent • Type Six (Loyalist - Committed, Security-Oriented) is engaging, responsible, anxious, and suspicious. Basic Fear: Of being without support and guidance Basic Desire: To have security and support • Type Seven (Enthusiast - Busy, Fun-Loving) is spontaneous, versatile, distractible, and scattered. Basic Fear: Of being deprived and in pain Basic Desire: To be satisfied and content—to have their needsfulfilled • Type Eight (Challenger - Powerful, Dominating) is self-confident, decisive, willful, and confrontational. Basic Fear: Of being harmed or controlled by others Basic Desire: To protect themselves (to be in control of their own lifeand destiny) • Type Nine (Peacemaker - Easygoing, Self-Effacing) is receptive, reassuring, agreeable, and complacent. • Basic Fear: Of loss and separation Basic Desire: To have inner stability "peace of mind"

  20. Enneagrams • The triads

  21. Enneagrams • Levels of development (healthy, average, unhealty) • Integration (growth) • Disintegration (stress)

  22. Exercise Describe how ”Reformer” would play Fallout 3 quest (i.e. ”fireants”, ”android”, ”tranquillity lane”) Describe how ”Enthusiast” would play Bioshock Consider narrative ethical choices, ADAM, EVE, plasmids, perks, levelling up, etc. Describe a fitting environment (existing in the game or not)

  23. Carl Gustav Jung • According to Jung's theory of Psychological Types we are all different in fundamental ways. One's ability to process different information is limited by their particular type. These types are sixteen. People can be either Extroverts or Introverts, depending on the direction of their activity; Thinking, Feeling, Sensing, Intuitive, according to their own information pathways; Judging or Perceiving, depending on the method in which they process received information.

  24. Carl Gustav Jung • Extroverts vs. Introverts Extroverts are directed towards the objective world whereas Introverts are directed towards the subjective world. The most common differences between Extroverts and Introverts are shown below: Extroverts(E) • are interested in what is happening around them • are open and often talkative • compare their own opinions with the opinions of others • like action and initiative • easily make new friends or adapt to a new group • say what they think • are interested in new people • easily break unwanted relations Introverts(I) • are interested in their own thoughts and feelings • need to have own territory • often appear reserved, quiet and thoughtful • usually do not have many friends • have difficulties in making new contacts • like concentration and quiet • do not like unexpected visits and therefore do not make them • work well alone

  25. Carl Gustav Jung • Sensing vs. IntuitionSensing is an ability to deal with information on the basis of its physical qualities and its affection by other information. Intuition is an ability to deal with the information on the basis of its hidden potential and its possible existence. The most common differences between Sensing and Intuitive types are shown below: Sensing types(S) • see everyone and sense everything • live in the here and now • quickly adapt to any situation • like pleasures based on physical sensation • are practical and active • are realistic and self-confident Intuitive types(N) • are mostly in the past or in the future • worry about the future more than the present • are interested in everything new and unusual • do not like routine • are attracted more to the theory than the practice • often have doubts

  26. Carl Gustav Jung • Thinking vs. Feeling Thinking is an ability to deal with information on the basis of its structure and its function. Feeling is an ability to deal with information on the basis of its initial energetic condition and its interactions. The most common differences between Thinking and Feeling type are shown below: Thinking types(T) • are interested in systems, structures, patterns • expose everything to logical analysis • are relatively cold and unemotional • evaluate things by intellect and right or wrong • have difficulties talking about feelings • do not like to clear up arguments or quarrels Feeling types(F) • are interested in people and their feelings • easily pass their own moods to others • pay great attention to love and passion • evaluate things by ethics and good or bad • can be touchy or use emotional manipulation • often give compliments to please people

  27. Carl Gustav Jung • Perceiving vs. Judging Perceiving types are motivated into activity by the changes in a situation. Judging types are motivated into activity by their decisions resulting from the changes in a situation. The most common differences between Perceiving and Judging types are shown below: Perceiving types(P) • act impulsively following the situation • can start many things at once without finishing them properly • prefer to have freedom from obligations • are curious and like a fresh look at things • work productivity depends on their mood • often act without any preparation Judging types(J) • do not like to leave unanswered questions • plan work ahead and tend to finish it • do not like to change their decisions • have relatively stable workability • easily follow rules and discipline

  28. MBTI • The Myers Briggs Type Indicator instrument is a questionnaire based on the Myers Briggs model of personality. • The Myers Briggs model of personality identifies your preferences, which are analogous to handedness. You have two hands. You use them both. But most people are either "right handed" or "left handed". That is, they have a natural inclination or preference for one hand. • The Myers Briggs model of personality is based on four preferences (E or I, S or N, T or F and J or P). You combine the preferences to give your Myers Briggs personality type. Eg: having preferences for E and S and T and J gives a personality type of ESTJ. There are sixteen Myers Briggs personality types. • You have a preference for one hand but use them both. Similarly, you have many facets to your Myers Briggs personality, prefer some but use all of them.

  29. MBTI

  30. Keirsey Temperament Sorter Killer (Bartle) Achiever (Bartle) Explorer (Bartle) Socializer (Bartle) Artisan (Keirsey) Guardian (Keirsey) Rational (Keirsey) Idealist (Keirsey) ISTP, ESTP, ISFP, ESFP (MBTI)ISTJ, ESTJ, ISFJ, ESFJ (MBTI)INTP, ENTP, INTJ, ENTJ (MBTI)INFP, ENFP, INFJ, ENFJ (MBTI)

  31. Keirsey Temperament Sorter ARTISAN SPs, being CONCRETE in communicating and UTILITARIAN in implementing goals, can become highly skilled in TACTICAL VARIATION. Thus their most practiced and developed intelligent operations are usually promoting and operating (SPT expediting), or displaying and composing (SPF improvizing). And they would if they could be virtuosos of one of these forms artistic operation. Artisans are proud of themselves in the degree they are graceful in action, respect themselves in the degree they are daring, and feel confident of themselves in the degree they are adaptable. This is the "Sensation Seeking Personality" -- trusting in spontaniety and hungering for impact on others. They are usually hedonic about the present, optimistic about the future, cynical about the past, and their preferred time and place is the here and now. Educationally they go for arts and crafts, avocationally for techniques, and vocationally for operations work. They tend to be permissive as parents, playmates as spouses, and play oriented as children. There are many Artisans to be found in many places where the action is, at least 35% and as many as 40% of the population.

  32. Keirsey Temperament Sorter GUARDIAN SJs, being CONCRETE in communicating and COOPERATIVE in implementing goals, can become highly skilled in LOGISTICS. Thus their most practiced and developed intelligent operations are often supervising and inspecting (SJT adminstering), or supplying and protecting (SJF conserving). And they would if they could be magistrates watching over these forms of social facilitation. They are proud of themselves in the degree they are reliable in action, respect themselves in the degree they do good deeds, and feel confident of themselves in the degree they are respectable. In search of security as they are the "Security Seeking Personality" -- trusting in legitimacy and hungering for membership. They are usually stoical about the present, pessimistic about the future, fatalistic about the past, and their preferred time and place is the past and the gateway. Educationally they go for commerce, avocationally for regulations, and vocationally for materiel work. They tend to be enculturating as parents, helpmates as spouses, and conformity oriented as children. There are even more Guardians than Artisans around, at least 40% and as many as 45% of the population.

  33. Keirsey Temperament Sorter • IDEALIST NFs, being ABSTRACT in communicating and COOPERATIVE in implementing goals, can become highly skilled in DIPLOMATIC INTEGRATION. Thus their most practiced and developed intelligent operations are usually teaching and counseling (NFJ mentoring), or conferring and tutoring (NFP advocating). And they would if they could be sages in one of these forms of social development. The Idealist temperament have an instinct for interpersonal integration, learn ethics with ever increasing zeal, sometimes become diplomatic leaders, and often speak interpretively and metaphorically of the abstract world of their imagination. • They are proud of themselves in the degree they are empathic in action, respect themselves in the degree they are benevolent, and feel confident of themselves in the degree they are authentic. Idealist types search for their unique identity, hunger for deep and meaningful relationships, wish for a little romance each day, trust their intuitive feelings implicitly, aspire for profundity. This is the "Identity Seeking Personality" -- credulous about the future, mystical about the past, and their preferred time and place are the future and the pathway. Educationally they go for the humanities, avocationally for ethics, and vocationally for personnel work. • Social relationships: In their family interactions they strive for mutuality, provide spiritual intimacy for the mates, opportunity for fantasy for their children, and for themselves continuous self-renewal. Idealists do not abound, being as few as 8% and nor more than 10% of the population.

  34. Keirsey Temperament Sorter • RATIONAL NTs, being ABSTRACT in communicating and UTILITARIAN in implementing goals, can become highly skilled in STRATEGIC ANALYSIS. Thus their most practiced and developed intelligent operations tend to be marshalling and planning (NTJ organizing), or inventing and configuring (NTP engineering). And they would if they could be wizards in one of these forms of rational operation. They are proud of themselves in the degree they are competent in action, respect themselves in the degree they are autonomous, and feel confident of themselves in the degree they are strong willed. Ever in search of knowledge, this is the "Knowledge Seeking Personality" -- trusting in reason and hungering for achievement. They are usually pragmatic about the present, skeptical about the future, solipsistic about the past, and their preferred time and place are the interval and the intersection. Educationally they go for the sciences, avocationally for technology, and vocationally for systems work. Rationals tend to be individualizing as parents, mindmates as spouses, and learning oriented as children. Rationals are very infrequent, comprising as few as 5% and no more than 7% of the population.

  35. Keirsey Temperament Sorter

  36. OPQ32 (Occupational Personality Questionnaire) • Persuasive • Controlling • Outspoken • Independent Minded • Outgoing • Affiliative • Sociable • Modest • Democratic • Caring • Data Rational • Evaluative • Behavioural • Conventional • Conceptual • Innovative • Variety Seeking • Adaptable • Forward Thinking • Detail Conscious • Conscientious • Rule Following • Relaxed • Worrying • Tough Minded • Optimistic • Trusting • Emotional • Vigorous • Competitive • Achieving • Decisive

  37. Censydiam • Vitality (red) • Enjoyment (orange) • Conviviality (yellow) • Belonging (brown) • Security (blue) • Control (grey) • Recognition (green) • Power(purple)

  38. Ansir • Thinking • Working (behaving) • Emoting

  39. Chris Bateman • Play styles (strategic, logistical, tactical, diplomatic, extroverted, emotional, conqueror, wanderer, serious, participant, leadership) • http://onlyagame.typepad.com/

  40. Chris Bateman • Conqueror“I’ll beat any challenge”Play: Hard AgonEmotions: Anger/Fiero, (Fear?)Skills: Strategic, Tactical & Logistical • Manager“I have to know how it works”Play: Complex Ludus, AgonEmotions: Contentment, FieroSkills: Strategic  • Wanderer“Escape to another world”Play: Mimicry, PaidiaEmotions: Wonder, Curiosity, (Fear?)Skills: Tactical & Diplomatic? • Participant“Let’s play together”Play: Agon? Paidia?Emotions: Belonging, Amusement, NachesSkills: Any? • Hoarder“As much as I can get”Play: Mimicry, Ludus?Emotions: Greed, ContentmentSkills: Logistical • Zoner“Time has lost all meaning”Play: Simple Ludus, Alea, Ilinx?Emotions: Excitement, ReliefSkills: Tactical • Juggernaut“Knock ‘em down”Play: Easy Agon, Mimicry, PaidiaEmotions: Amusement, Contentment, ExcitementSkills: Tactical? • Monster“Evil is my middle name”Play: Agon, PaidiaEmotions: Schadenfreude, AmusementSkills: Strategic? Tactical  • Hotshot“The thrill of the ride”Play: Ilinx, MimicryEmotions: Excitement, Relief, (Fear?)Skills: Tactical

  41. Big 5 Neuroticism Facets • Anxiety. • Anger. • Depression. • Self-Consciousness. • Immoderation. • Vulnerability. Agreableness Facets • Trust. • Morality. • Altruism. • Cooperation. • Modesty. • Sympathy. Extraversion Facets • Friendliness. • Gregariousness. • Assertiveness. • Activity Level. • Excitement-Seeking. • Cheerfulness. Openness Facets • Imagination. • Artistic Interests. • Emotionality. • Adventurousness. • Intellect. • Liberalism. Conscientiousness Facets • Self-Efficacy. • Orderliness. • Dutifulness. • Achievement-Striving. • Self-Discipline. • Cautiousness.

  42. Big 5

  43. Even Bigger 3 • Activation, Extraversion (positive affect) • Inhibition, Neuroticism (negative affect) • Psychoticism, Anger Theory of approach and reward, inhibition and punishment, and aggression and flight, non descriptive but causal, biologically based, behaviorist.

  44. Hollywood Model How to create characters: Character Diamond (David Freeman) • Write description character's personality with many adjectives. Twenty words, balance of unflattering and complimentary words. • Cross out words that describe temporary traits. Keep those that describe character from birth until death (temperament ). • Cluster words into four groups. • Find label (metaphor) for every cluster. • Test traits against one another. Can character have a trait without necessarily having another? • Make sure at least one trait is negative, and at least one is positive. • Some stereotyping, some unexpected traits.

  45. Exercise • Go to the course blog page – resources • In ”lesson 3” you find 3 files: art, architecture and tarots • Select a tarot picture • Come up with a narrative description (10 lines) • Select a picture from the art library and motivate choice • Select a picture from the architectural library and motivate your choice • At home, create a collage (mood-board) exploring the card you selected (favourite food, color, holiday destination, city, sport, car, fears, desires, etc.) • Balance between cliches and innovation

  46. Exercise • Dr Phil’s Facebook Personality test • When do you feel your best? a) in the morning b) during the afternoon & and early evening c) late at night 2. You usually walk a) fairly fast, with long steps b) fairly fast, with little steps c) less fast head up, looking the world in the face d) less fast, head down e) very slowly 3. When talking to people you a) stand with your arms folded b) have your hands clasped c) have one or both your hands on your hips d) touch or push the person to whom you are talking e) play with your ear, touch your chin, or smooth your hair

  47. Exercise • Dr Phil’s Facebook Personality test 4. When relaxing, you sit with a) your knees bent with your legs neatly side by side b) your legs crossed c) your legs stretched out or straight d) one leg curled under you 5. When something really amuses you, you react with a) a big, appreciative laugh b) a laugh, but not a loud one c) a quiet chuckle d) a sheepish smile 6. When you go to a party or social gathering a) make a loud entrance so everyone notices you b) make a quiet entrance, looking around for someone you know c) make the quietest entrance, trying to stay unnoticed 7. You're working very hard, concentrating hard, and you're interrupted; do you ... a) welcome the break b) feel extremely irritated c) vary between these two extremes

  48. Exercise • Dr Phil’s Facebook Personality test 8. Which of the following colors do you like most? a) Red or orange b) black c) yellow or light blue d) green e) dark blue or purple f) white g) brown or gray 9. When you are in bed at night, in those last few moments before going to sleep, you lie a) stretched out on your back b) stretched out face down on your stomach c) on your side, slightly curled d) with your head on one arm e) with your head under the covers 10. You often dream that you are a) falling b) fighting or struggling c) searching for something or somebody d) flying or floating e) you usually have dreamless sleep f) your dreams are always pleasant

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