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BookTruck.com Administration. William Ly Jerry Lee Katrina Quan Henry Pham Anand Mehta. BookTruck.com’s Goals. Become pre-eminent retailer of college textbooks New 3 rd Generation of E-Commerce Combine the strengths of the first two generations of E-Commerce
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BookTruck.com Administration William Ly Jerry Lee Katrina Quan Henry Pham Anand Mehta
BookTruck.com’s Goals • Become pre-eminent retailer of college textbooks • New 3rd Generation of E-Commerce • Combine the strengths of the first two generations of E-Commerce • Penetrate sizable existing niche markets more effectively • More cost effective than establishing and maintaining a substantial retail network • An opportunity exists for Booktruck.com
Booktruck.com's Target Market • University of California Riverside • Cal State Los Angeles • University of Southern California • University of California Los Angeles • Cal State Fullerton • Cal Poly Pomona • (50 miles in diameter apart)
BookTruck.com Mission • Booktruck.com aims to provide college textbooks at the right time, the right place, and at the right price to its consumers.
Company Overview • Dedicated to provide customers with a mobile storefront as well as an online bookstore. • Aimed to make a difference in the lives of Undergraduate Students in So. California • Educational Resource Provider of new and used textbooks • State of the Art Mobile Distribution
Company History • Began with a senior class project at Cal Poly Pomona –Spring 2003 • EBZ 466 and CIS 461 collaboration • A Business which aims to revolutionize the way college students purchase course textbooks.
Company Structure Hierarchical Management Style Structure
BookTruck.com Website • Integrated part for the company • Will contain information about our company and shows the schedule of the truck • Contact Information • Job Opening • Investor Relations
Obtaining Book Lists • Booklist information are available at campus book stores and its website. • Public Information • Vital for BookTruck.com • Utilize information for ordering of books
Publisher Relations • Booktruck.com deals with three of the leading Publisher in today’s college textbook market • Wiley & Sons • Prentice Hall • McGraw Hill Books
Human Resource Management • Board of Directors • Chief Executive Officer • Chief Financial Officer • Secretary/ Administrative Assistant • Truck Drivers • Sales Managers • Sales Associates • (Summarized Qualifications/Pay located on Business Model)
Risk Management • Business Insurance • Automobile Insurance • Health Insurance (More info available on Business Model)
Contracts/Legal Forms • Information Provided on Business Model
The End Thank You Very Much!!!