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James Harper - Senior Communication Officer

James Harper - Senior Communication Officer . The power of student-led sustainability research . L ittle bit of information about Cynnal Cymru – Sustain Wales Small NFP in Cardiff Support Welsh Government with their Future Generations legislation Help the Climate Change Commission for Wales

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James Harper - Senior Communication Officer

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  1. James Harper - Senior Communication Officer The power of student-led sustainability research

  2. Little bit of information about Cynnal Cymru – Sustain Wales • Small NFP in Cardiff • Support Welsh Government with their Future Generations legislation • Help the Climate Change Commission for Wales • Run the Sustainable Development Charter • Education sector work • Sharing good practice • Close working with some FE / HE establishments • Cardiff Business School James Harper @marketingQB - the power of student-led sustainability research

  3. Small Business & Sustainability Views & communication • We teamed up with MSc Marketing Students • To do research projects • Contributed to their academic studies • 8 week process Concerns & behaviours Cardiff University Students & Climate Change James Harper - the power of student-led sustainability research

  4. Peter Davies with Geri and the rest of the team James Harper - the power of student-led sustainability research

  5. Pauline, the team and lots of stakeholders James Harper - the power of student-led sustainability research

  6. Findings You will be glad to hear that I’ve summarised these into some info-sheets eating less meat & buying few new clothes less popular 48% ‘not very much affect on FG’ 60% fairly concerned 79% would change behaviours recycling & switching off lights popular 61% ‘neither agree or disagree that UNI is environmentally friendly corporate reputation most interested in environment, energy & recycling want expert advice & latest news cost savings James Harper - the power of student-led sustainability research

  7. great feedback from students • What’s happened? • The students passed with very high marks • They got to present to Lloyds Bank, FSB and the Climate Change Commission for Wales • Lots of learning about sustainability and climate change • We got some brilliant data to support our work • Important step towards more deeper engagement • BIG thanks to Pauline Sin Ting Ho, Chara Fotiou, Hing Lin Wong, Xu Han, Ching-Yi Wu, Fei Song, Geri Saxionis and Xiangying Chi promoted widely James Harper - the power of student-led sustainability research

  8. Thanks for the opportunity to speak It would be great to hear from you – so please get in touch 02920 570-814 james@cynnalcymru.com twitter @marketingQB James Harper - the power of student-led sustainability research

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