Introducing CPL Business Consultants 2010

1. Introducing CPL Business Consultants 2010 Telling clients what they need to know, rather than what they would like to hear

2. Who are we? What do we do? Who are our clients? How are we different? What is our relevant experience? Telling clients what they need to know, rather than what they would like to hear “

3. Who are we? - Business Consulting Telling clients what they need to know, rather than what they would like to hear

4. Who are we? – Executive Search “Telling clients what they need to know, rather than what they would like to hear”

5. What do we do? • Provide consultancy on markets & technology and on strategies for business development • Help clients identify and maximise opportunities through strategic and tactical analysis leading to action plans • Specialise in ingredients & products for: Telling clients what they need to know, rather than what they would like to hear

6. Who are our clients? More than 120 clients, over 300 projects in 22 years. 2/3rds of our work is repeat business. Clients include: - Telling clients what they need to know, rather than what they would like to hear

7. Our clients are:- • Companies expanding their existing business within sectors with which they and CPL are familiar. CPL deepens and/or adds to current knowledge. • Companies in other sectors with products or processes that could be commercial and successful in sectors with which they are unfamiliar, but that CPL knows well; they use our knowledge and networks to understand the markets and plan market entry. Telling clients what they need to know, rather than what they would like to hear

8. Our clients 60% of our clients are based in Western Europe 25% of our clients are based in North America 15% of our clients are based in ROW Telling clients what they need to know, rather than what they would like to hear

9. How are we different? • 20+ years researching and analysing worldwide markets, with a focus on Europe and North America • Exceptional networks and knowledge in clients’ target markets – food, dietary supplements, animal feed/pet food, cosmetics and pharmaceuticals • The people you meet are the people who do the work– we are educated up to PhD level with around 200 years of combined commercial experience • A cosmopolitan multicultural team, fluent in several languages, who understand local cultural nuances and the differences in business style • Interactive business analytical tools we developed for our clients’ use Telling clients what they need to know, rather than what they would like to hear

10. Commercial issues are addressed within their scientific and technical context. Scientific and technical issues are assessed in synergy with our commercial insight and experience Actionable business recommendations tailored to our clients’ needs Impartial, unbiased advice and cost-effective delivery Transparent methodology, incisive and informed analysis, comprehensive executive summary and detailed contact reports Reports and advice that allow our clients to make informed strategic decisions which saves money, avoids pitfalls and focuses resources How do clients benefit? Telling clients what they need to know, rather than what they would like to hear

12. Strategic information and advice Technology strategy e.g. technology analysis, technology transfer, IP, opportunity scouting & analysis Market strategy e.g. market analysis, volume and value, KSF, BtE, market entry, marketing plans, product strategy, competitor analysis , regulatory & IP issues 15% Corporate strategy e.g. acquisitions, partnerships, business plans, value chain positioning, due diligence Telling clients what they need to know, rather than what they would like to hear

18. Experienced in Agriculture

19. Dr Esther F Hunter, Chief Operating Officer esther@cplconsult.com www.cplconsult.com Mobile +44 7773 315 311 Office +44 1491 829 346 CPL Business Consultants Telling clients what they need to know, rather than what they would like to hear