50 likes | 218 Views
Value proposition: Key for DP Sustainability Ruben RIESTRA AP ARSEN Training on Sustainability. Value Proposition. Management tool for decision making Brief strategy statement describing : Who benefits How they benefit Why they should adopt our offering. Sustainability prerequisites.
E N D
Value proposition: Key for DP SustainabilityRuben RIESTRAAPARSEN Trainingon Sustainability
Value Proposition • Management tool fordecision making • Briefstrategystatementdescribing: • Whobenefits • Howtheybenefit • Whytheyshouldadoptouroffering
Sustainability prerequisites • A compelling Value Proposition • Clear and stable Incentives to preserve • Well-defined Roles & Responsibilities. BRTF
A Compelling Value proposition • Is Relevant for our targeted customers • Highlights OUR differentialtraits • Offers Measurable impacts of usage
Value Proposition deployment Operation • Business Plan • AnnualProgramme/Budget Stages Design & planning • ValueProposition • Business Model Vision & StrategicObjectives • MarketResearch • CompetitorsAnalysis • SWOT Diagnosis & forecasts Time